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Why you should quit Facebook
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Why you should quit Facebook
By PhocusWire | November 26, 2014
SOCIAL: We all know that Facebook, generally, is a bit of a time-suck. But with three quarters of a billion people regularly using it, perhaps many just see it as their social space (more interestin Read More
Facebook simplifies understanding of privacy controls
News / Online
Facebook simplifies understanding of privacy controls
By Nick Vivion | November 13, 2014
After years of constant criticism for not offering sufficient granular controls for managing privacy, the world's largest social network is finally delivering a more clear understanding of privacy for Read More
Simpler search, single purpose apps and other mobile travel takeaways
News / Technology
Simpler search, single purpose apps and other mobile travel takeaways
By Linda Fox | November 11, 2014
At some point or other, most of us will have heard that mobile is just another channel. Yet many now see it as much more than that. From a Facebook point of view, it has become more of a human beha Read More
Fans and followers slip down the list in airline social media [INFOGRAPHIC]
News / Technology
Fans and followers slip down the list in airline social media [INFOGRAPHIC]
By Linda Fox | October 29, 2014
Airlines say they are planning to invest more in their social media efforts according to the latest findings in the SimpliFlying airline social media study. The 2015 research reveals a third of air Read More
Facebook and WhatsApp most popular for Asia Pacific travellers [INFOGRAPHIC]
News / Online
Facebook and WhatsApp most popular for Asia Pacific travellers [INFOGRAPHIC]
By Linda Fox | October 24, 2014
Accor Hotels has surveyed more than 6,500 travellers from the Asia Pacific region to produce its second Social Media Monitor highlighting behaviour across the various social networks. The research sh Read More
Volume of social media content hits 120 items a week on a trip
News / Online
Volume of social media content hits 120 items a week on a trip
By Kevin May | October 15, 2014
There are two schools of thought about social media on-the-road - travellers should just forget it and enjoy their destination, or it's an intrinsic part of our lives and should be embraced. Both s Read More
Lessons for travel - omni-channel shopping and the new digital consumer
News / Online
Lessons for travel - omni-channel shopping and the new digital consumer
By Timothy O'Neil-Dunne | September 30, 2014
Understanding the digital consumer from research outside of the travel industry is both relevant and timely. CapGemini one of the leading professional service companies has just published its lates Read More
Internet giants Google, Facebook and Twitter told to store Russians' data in Russia
News
Internet giants Google, Facebook and Twitter told to store Russians' data in Russia
By PhocusWire | September 26, 2014
SECURITY: Russia is getting tough on US online companies which by not storing data on Russians in the country are not complying with the same laws as local media companies, including local search en Read More
Google, James Bond and the Closed-Open world of hotel distribution
News / Distribution
Google, James Bond and the Closed-Open world of hotel distribution
By Viewpoints | September 24, 2014
There is always plenty of interest and mutterings in the industry over what Google plans to do next in the travel industry. NB: This is an analysis by Craig Stewart, a director at hotel distributio Read More
What are the online sources of a hotel booking?
News / Distribution
What are the online sources of a hotel booking?
By Viewpoints | September 23, 2014
Since 2011 we have been analysing where direct bookings come from on a yearly basis. Every year, after the summer holidays, we gather several months of answers from guests that booked directly with Read More
Latest analysis of digital media consumption shows mismatch of ad dollars
News / Technology
Latest analysis of digital media consumption shows mismatch of ad dollars
By Nick Vivion | September 18, 2014
American consumers continue to be engrossed in digital media - especially on social networks - yet advertisers are not matching ad dollars to digital time spent, shows the latest analysis. The data Read More
How do airlines stack up in the world of content marketing?
News / Online
How do airlines stack up in the world of content marketing?
By Viewpoints | September 15, 2014
Content created by airlines is distributed mainly on Facebook and Twitter, and the majority of content lacks revenue driving potential. NB: This is a guest article by Simon Heyes, co-founder of 8 M Read More
A quick location-based hack to locate friends and colleagues worldwide
News / Technology
A quick location-based hack to locate friends and colleagues worldwide
By Nick Vivion | August 25, 2014
As Facebook has grown in scope, determining where in the world a friend or colleague is has become increasingly challenging. A quick hack called Where They At has liberated location-based data and pla Read More
Chaos ensues - user likes everything he sees on Facebook for 48 hours
News / Online
Chaos ensues - user likes everything he sees on Facebook for 48 hours
By PhocusWire | August 12, 2014
SOCIAL: Brands the world over are still trying to figure out exactly how to work the mechanics behind the Facebook news feed - in other words, how content is shared around a person's use of the soci Read More
Behold, a CPC attribution model for hotels using Google, TripAdvisor, Facebook and metas
News / Distribution
Behold, a CPC attribution model for hotels using Google, TripAdvisor, Facebook and metas
By Kevin May | August 8, 2014
The value of each click on CPC campaigns isn't necessarily the value that you are paying. Some clicks are worth more than others yet that's not how the budget is allocated. I haven't seen any compl Read More