Editors Pick

Top Travel Tech Weekly News

Small town, big show: How small DMOs grow with influencers and storytelling
News / Online
Small town, big show: How small DMOs grow with influencers and storytelling
By Marisa Garcia | September 17, 2025
Some DMOs have found success by connecting with content creators who are rooted in their communities and focused on storytelling.   Read More
How travel giants, banks are rewriting the rules of customer loyalty
Opinion / Online
How travel giants, banks are rewriting the rules of customer loyalty
By Mario Gavira | September 16, 2025
Travel companies are transforming into financial services platforms, banks are morphing into travel agencies and loyalty programs are becoming sophisticated investment vehicles. Read More
Tripadvisor CEO Matt Goldberg talks SEO, shift to AI
News / Technology
Tripadvisor CEO Matt Goldberg talks SEO, shift to AI
By Morgan Hines | September 12, 2025
Tripadvisor has adjusted its strategy, building on its existing internet credibility to fit a changing search environment. Read More
Brian Chesky on his mission to transform Airbnb into an ‘everything’ platform
News / Online
Brian Chesky on his mission to transform Airbnb into an ‘everything’ platform
By Morgan Hines | September 12, 2025
Airbnb is looking at AI, community building and additional offerings, including creating a “host ecosystem” to monetize services for hosts. Read More
Fragmented data, siloed systems: How hotels can move forward
News / Online
Fragmented data, siloed systems: How hotels can move forward
By Abby Crotty | September 11, 2025
A recent study found 49% of hoteliers struggle to access data they need for revenue and operational decisions. Read More
Travel tech flashback: What made headlines in 2024?
News / Technology
Travel tech flashback: What made headlines in 2024?
By Morgan Hines | September 10, 2025
The travel industry was enamored with artificial intelligence (AI) in 2024, with the topic repeatedly making waves. Read More
Study tracks how travel shoppers use Google’s AI Mode
News / Technology
Study tracks how travel shoppers use Google’s AI Mode
By Abby Crotty | September 9, 2025
A small behavioral study from Propellic examined how travelers interact with Google AI Mode and why travel marketers need to adjust. Read More
OTAs' high hopes for social, AI channels as Q2 marketing spend hits $5B
News / Online
OTAs' high hopes for social, AI channels as Q2 marketing spend hits $5B
By Linda Fox | September 8, 2025
OTAs are looking to drive efficiency as they diversify from performance marketing to other channels, including social and AI-powered search. Read More
Travel industry stakeholders react to Google Chrome, data sharing ruling
News / Online
Travel industry stakeholders react to Google Chrome, data sharing ruling
By Morgan Hines | September 5, 2025
What does it mean for travel now that Google will be required to share data with rivals? Read More
Agentic AI and the impending surge of look-to-book ratios
News / Technology
Agentic AI and the impending surge of look-to-book ratios
By Mark Frary | September 3, 2025
With an increase in L2Bs, travel companies need to be ready to ensure their costs don't balloon. Read More
Travel Tech Flashback: What made headlines in 2022?
News / Technology
Travel Tech Flashback: What made headlines in 2022?
By Linda Fox | September 2, 2025
The travel industry bounced back in 2022, but war in Ukraine caused further uncertainty early in the year. Read More
Is short-term rental tech becoming a pay-to-play market?
Opinion / Technology
Is short-term rental tech becoming a pay-to-play market?
By Pierre-Camille Hamana - Hospitable | August 29, 2025
Hospitable CEO Pierre-Camille Hamana discusses PMS-imposed revenue-sharing fees and the ramifications for the STR sector. Read More
Have TikTok and Booking.com just ‘nuked’ the travel funnel?
News / Distribution
Have TikTok and Booking.com just ‘nuked’ the travel funnel?
By Morgan Hines | August 28, 2025
Select U.S. users can now book hotel rooms through Booking.com directly on TikTok—and the platform has also launched TikTokGO for creators to earn travel commissions. Read More
Booking.com and hotels increasingly go their separate ways
News / Distribution
Booking.com and hotels increasingly go their separate ways
By Matthew Parsons | August 27, 2025
The relationship with Booking.com has especially soured in Europe as the OTA faces a lawsuit from 10,000 hotels. Read More
Travel Tech Flashback: What made headlines in 2020?
News / Online
Travel Tech Flashback: What made headlines in 2020?
By Abby Crotty | August 26, 2025
As part of our Travel Tech Flashback series, we took a look at 2020, otherwise known as the year that changed travel forever. Read More
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