Booking.com News

As a global leader in online accommodations and travel services, Booking.com continues to shape the digital travel experience through innovation, platform evolution, and strategic partnerships. PhocusWire delivers the latest Booking.com news to keep industry professionals informed on how this travel giant is adapting to shifting market dynamics and consumer expectations.

Key Booking.com updates, partnerships, and market trends

Follow developments in Booking.com’s core technology, loyalty strategies, and supplier relationships, along with its expansion into flights, experiences, and payments. Our reporting covers how the brand is responding to competitive pressures, regulatory environments, and the increasing demand for seamless, personalized travel.

Booking Holdings invests $500M in Didi ground transport platform
News / Online
Booking Holdings invests $500M in Didi ground transport platform
July 17, 2018
Didi Chuxing has caught the eye of Booking Holdings, with a $500 million capital injection and a major strategic partnership. Read More
Who won the FIFA World Cup? Private Accommodation FC
News / Online
Who won the FIFA World Cup? Private Accommodation FC
By Kevin May | July 16, 2018
France secured their second FIFA World Cup in two decades last weekend - but victory also came to the private accommodation sector during the tournament. Read More
Booking.com gets down to Basics, gets rates from other agencies
News / Online
Booking.com gets down to Basics, gets rates from other agencies
By Kevin May | July 10, 2018
In what could be a significant strategic development, Booking.com is now getting inventory and exclusive prices for hotels from other online travel agencies. Read More
Booking Holdings acquires HotelsCombined in Asia Pacific land grab
News / Online
Booking Holdings acquires HotelsCombined in Asia Pacific land grab
By Kevin May | July 9, 2018
HotelsCombined has ended 13 years as an independent business following a deal to sell to Booking Holdings. Read More
Online travel agencies face action for search, charges and discount practices
News / Online
Online travel agencies face action for search, charges and discount practices
By Kevin May | June 29, 2018
An ongoing probe into sales tactics by online travel agencies has seen a number of brands warned over the way they display prices and market to users. Read More
Affiliate marketing strategies in travel
News / Online
Understanding the not-so-glamorous hidden gem of travel marketing
By Ivan Baidin - Travelpayouts | June 28, 2018
Affiliate marketing is a blind spot for the travel industry.  Read More
So, what is the Power Paradox in travel?
News / Online
So, what is the Power Paradox in travel?
By PhocusWire | June 27, 2018
Travel's biggest players have never been bigger, wielding tremendous power and maintaining the status quo in way that has never been seen before. But herein lies the paradox... Read More
Modern travel marketing, part 4: Paid search
News / Online
Modern travel marketing, part 4: Paid search
By Mitra Sorrells | June 25, 2018
PPC, when done right, can drive relevant conversions, but when done wrong can quickly rack up huge bills with nothing to show for the expense. Read More
Following the leader - Booking.com ahead in the online travel stakes
News / Distribution
Following the leader - Booking.com ahead in the online travel stakes
By Viewpoints | June 25, 2018
This is a viewpoint from Gitit Greenberg, director of digital insights at SimilarWeb. The elephant in the online travel room is that while consumers are offered a massive variety of options, the Read More
mmgy portrait of american travelers
News / Online
Travelers losing interest in home-sharing, Google gaining ground as travel resource
By Jill Menze | June 20, 2018
For all the chatter of Airbnb stealing scene time away from hotels, traveler interest in home-sharing seems to be waning. Read More
OTA Insight parity tool and report
News / Distribution
OTA Insight launches new parity tool for revenue management
By Mitra Sorrells | June 19, 2018
Hoteliers have a new tool to help them analyze and optimize distribution costs.   Read More
Booking.com driving self-service - chatbot answers almost half of post booking queries
News / Technology
Booking.com driving self-service - chatbot answers almost half of post booking queries
By Rob Gill | June 15, 2018
The majority of consumers prefer to use self-service tools when researching travel options, according to a study by online accommodation giant Booking.com. The survey of 18,500 people from more tha Read More
Expedia gets super-serious about activities, plots five-fold booking jump
News / Online
Expedia gets super-serious about activities, plots five-fold booking jump
By Kevin May | June 13, 2018
Much of the attention in 2018 in tours and activities has been on moves at TripAdvisor and Booking Holdings - but Expedia Group has big ambitions of its own. Read More
Global powerhouse solidifies as Booking.com CEO joins Ctrip board
By Kevin May | June 12, 2018
The relationship between Booking Holdings and Ctrip was seen primarily through the "frenemy" prism - but the pair have now got even closer. Read More
VIDEO: Deep dive on hotels and online travel agencies
News / Distribution
VIDEO: Deep dive on hotels and online travel agencies
By PhocusWire | June 11, 2018
Some say the online travel agency vs. hotel debate moves in cycles, depending on who has the biggest to axe grind during a particular period in time. Read More
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