Booking.com News

As a global leader in online accommodations and travel services, Booking.com continues to shape the digital travel experience through innovation, platform evolution, and strategic partnerships. PhocusWire delivers the latest Booking.com news to keep industry professionals informed on how this travel giant is adapting to shifting market dynamics and consumer expectations.

Key Booking.com updates, partnerships, and market trends

Follow developments in Booking.com’s core technology, loyalty strategies, and supplier relationships, along with its expansion into flights, experiences, and payments. Our reporting covers how the brand is responding to competitive pressures, regulatory environments, and the increasing demand for seamless, personalized travel.

Airbnb's brand vs. Booking.com's performance marketing – is there a playbook for recovery?
Opinion / Online
Airbnb's brand vs. Booking.com's performance marketing – is there a playbook for recovery?
By Mario Gavira | April 26, 2021
Channels where marketing dollars are being spent is only part of the equation. How your brand stands out from the pack and connects with customers is equally, if not more, important. Read More
Tripadvisor's Viator to provide activity content to Booking.com
News / Distribution
Tripadvisor's Viator to provide activity content to Booking.com
By Kevin May | April 22, 2021
The partnership will begin with content for North America and Europe, with other destinations to come over the course of 2021. Read More
giancarlo-one-year-later-covid
News / Distribution
One year on from COVID, Italian hoteliers recognize Booking.com is not the enemy
By Mitra Sorrells | March 12, 2021
Florence hotelier Giancarlo Carniani checks in to explain what has changed - and what remains the same - since last March. Read More
VIDEO: What Google's overhaul of hotel booking ads really means
News / Distribution
VIDEO: What Google's overhaul of hotel booking ads really means
By Kevin May | March 9, 2021
We speak to hotel consultancy and digital marketing specialist Mirai's CEO, Pablo Delgado, to understand what the development means for all players in the hotel marketing ecosystem, including Google's... Read More
Hotels want to capitalize on the direct trend - but for how long?
News / Online
Hotels want to capitalize on the direct trend - but for how long?
By Linda Fox | March 8, 2021
Hotel giants are looking to push their loyalty schemes to continue any advantage in direct bookings built up over the pandemic. Read More
Short-term rental bookings boom in the U.K. after roadmap announcement
News / Online
Short-term rental bookings boom in the U.K. after roadmap announcement
By Jill Menze | March 3, 2021
Following Boris Johnson's announcement that the U.K. would ease lockdown plans, short-term rental bookings jumped 88% over the week prior. Read More
Expedia Group and Booking Holdings slashed marketing by $6B in 2020 (but Airbnb now makes an entrance)
News / Online
Expedia Group and Booking Holdings slashed marketing by $6B in 2020 (but Airbnb now makes an entrance)
By Kevin May | March 2, 2021
The body check on marketing spend by the two giants of online travel in 2020 ends a run of gradually slowing increases in prior years. Read More
Booking Holdings focuses on payment platform, connected trip and U.S. growth as 2020 revenue drops 55%
News / Online
Booking Holdings focuses on payment platform, connected trip and U.S. growth as 2020 revenue drops 55%
By Mitra Sorrells | February 24, 2021
Booking Holdings CEO Glenn Fogel says the company is focusing on products and strategies that can help the company grow as travel resumes. Read More
your-rentals-refund-data
News / Distribution
Fully refundable vacation rentals get 4.2X more bookings, higher revenue
By Mitra Sorrells | February 5, 2021
Data from Your.rentals shows January bookings were 92% of pre-COVID levels for properties with fully refundable cancellation policies, but only 23% of the norm for those with partial or non-refundable... Read More
siteminder-channel-report
News / Distribution
Hotel direct channels gained share of bookings in 2020
By Mitra Sorrells | February 2, 2021
A new report from SiteMinder details the top booking revenue sources in markets around the world. Read More
travalyst-coalition-report
News / Online
Prince Harry-backed Travalyst coalition urges industry collaboration to “rebuild more responsibly”
By Mitra Sorrells | January 29, 2021
Former Skyscanner CEO Bryan Dove is now chairing the coalition, working alongside Prince Harry, The Duke of Sussex, who launched it in 2019 with Booking.com, Skyscanner, Trip.com Group, Tripadvisor and... Read More
How travel app usage paints another picture of travel's fate in 2020
News / Online
How travel app usage paints another picture of travel's fate in 2020
By Linda Fox | January 28, 2021
Travel apps went quiet as the pandemic hit but there were some notable exceptions such as Airbnb and Vrbo. Read More
VIDEO: How the pandemic might impact travel loyalty programs
News / Distribution
VIDEO: How the pandemic might impact travel loyalty programs
By Linda Fox | January 5, 2021
Travel loyalty programs will have to add flexible elements to their schemes to keep members with them. Read More
Tech challenges (and coronavirus) were the focus for rental managers in 2020
News / Technology
Tech challenges (and coronavirus) were the focus for rental managers in 2020
By Linda Fox | December 22, 2020
Short-term rental managers wouldn't wave away the pandemic with a magic wand, according to a Hostfully report. Read More
Why true diversity and inclusion demands a global approach
Opinion / Online
Why true diversity and inclusion demands a global approach
By Gillian Tans - Booking.com | December 15, 2020
Fighting for equal representation means fighting for the recovery of our industry - and it’s vital for the future of travel. Read More
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