Advertising

The body check on marketing spend by the two giants of online travel in 2020 ends a run of gradually slowing increases in prior years. Read More

Odyssey Travel App is a premium travel platform that aims to democratize access to luxury hotels, car rental and other travel services directly from the provider to the user. Read More

Founded by luxury travel advisor Courtnie Nichols, the Compass Collective aims to help travel brands serve a diverse group of travelers through marketing efforts and staff training. Read More

Google has also agreed to remove its ratings and use those provided by Atout France, the country's tourism agency. Read More

Although revenue for Trivago dropped 70% for the full year and nearly 80% for the fourth quarter of 2020, the company believes it's at a turning point in the pandemic. Read More

Travel brands should consider these key steps in order to successfully capture the COVID travel rebound. Read More

The travel industry isn’t good at negative messaging, with one or two exceptions, but some say now is a good time to find some positives by exploiting a little of the negative. Read More

As coronavirus rates and lockdown measures shift, travel advertising strategies have centered on careful messaging through digital platforms. Read More

While the travel industry certainly can’t predict quarantine mandates, companies can capitalize on demand by meeting customer conditions. Read More

According to MMGY Global, Black U.S. travelers are more influenced by safety concerns and marketing representation than their European counterparts. Read More

The nonprofit OTA Touriosity aims to help tour and activity providers increase direct bookings while complementing their own direct marketing efforts. Read More

Martinique Lewis, a diversity in travel consultant, says travel companies need to look across everything they touch internally and externally and grade themselves on their diversity.  Read More

Speaking at his first Phocuswright Conference since assuming leadership of Expedia Group, Peter Kern discussed the company's multi-brand strategy, Google and more. Read More

Medallia's Geoff Ryskamp discusses everything from voice tech and social media to how brands have figured out what "signals" to listen to. Read More

Cloud innovation makes digital sales and marketing simple with an all-in-one platform. Are you ready to simplify your digital? Read More