Advertising

TripAdvisor is introducing Sponsored Placements to its Experiences division - specifically, to qualified Bokun suppliers. Read More

Thanks to technology, travelers now research, shop and book travel across a variety of devices, and are thus led into the funnel through various advertising channels. Read More

XTrader offers connected TV and digital video as customer acquisition channels in China. Read More

Today’s younger generations are redefining the rules of engagement and asserting their role in purchasing decisions—for themselves, and their families—and travel is no exception. Read More

TripElephant is a digital search marketing optimization tool. It creates, manages and optimizes search campaigns for travel clients of any size and scope. Read More

Founded in 2017, Travel Ads Network uses machine learning to know which brand and product will convert best based on publishers’ traffic and brands' conversion data sets. Partners include Expedia,... Read More

It’s easy to overestimate or underestimate the impact that any single issue will have on travel businesses next year. Given all of this, here are my top predictions for the travel industry in 2019. Read More

Tinyclues' AI-first solution reinvents how marketers work while doubling their campaign revenue and improving the customer experience. Read More

The rise of mobile at the turn of the decade has now settled into a pattern that most travel brands have finally recognized. Read More

This enterprise B2B platform is helping global travel brands deliver hyper-relevant search results based on travelers' preferences. Read More

The second our podcasts recorded during The Phocuswright Conference in Los Angeles is now available. Read More

Generation Z travelers are looking for mobile apps and services to help them budget and plan trips as well as to organize and share their experiences on return. Read More

Travel marketers are in for a rethink in order to address the demands of the Generation Z cohort, which is now entering the work (and leisure) space. Read More

Tensions between Google and online travel companies are ongoing although some are faring between better when it comes to their partnerships. Read More

Travel fans on Instagram consume more content than other audiences but it remains a tough channel for brands to crack. Read More