Travel Inspiration

News / Online

Tripadvisor CMO talks travel marketing, membership, video

By Linda Fox | March 16, 2023

Tripadvisor's chief marketing officer John Boris, who joined the company in late 2022, shares more on the company's strategy as well as his thoughts on the state of travel marketing. Read More

News / Startups

Women-led travel startups talk challenges, change, funding

By Linda Fox | March 8, 2023

The pandemic has not helped close the workplace gender gap, but there are gradual improvements. On International Women's Day, PhocusWire discusses some of the issues with three female travel startup... Read More

News / Online

Trip.com Group sees outbound travel demand surge

By Mitra Sorrells | March 7, 2023

The company says demand for outbound travel is continuing to accelerate in the first months of this year, with bookings up more than 300% compared with the same period last year. Read More

News / Online

Campsited launches company-perk program for work in nature

By Kathryn Walson | March 7, 2023

Founded in 2014 in Dublin, Campsited says it vets properties for Wi-Fi availability and suitable working and living amenities. Read More

News / Startups

Hotelbeds sets up innovation lab with Wayra

By Linda Fox | February 15, 2023

The two companies plan to work together, as well as with startups, over the next 15 months, to uncover technology that changes how we travel. Read More

destination marketing organizations redirect tourists 2

News / Online

Strategies destinations are using to disperse tourists

By Kathryn Walson | February 13, 2023

DMOs are using creative marketing strategies to nudge travelers to explore less crowded areas, but the effort also requires planning and support to ensure the dispersion doesn’t create problems of its... Read More

News / Technology

Future traveler segments and the forces forging them

By Linda Fox | February 7, 2023

A new Amadeus study defines different groups of travelers and gauges their attitudes toward travel in 2033. Read More

News / Online

Fever adds $110M to coffers to boost content

By Linda Fox | February 3, 2023

The investment in New York and Madrid-based Fever was led by Goldman Sachs with a number of other investors also participating. Read More

News / Online

Survey finds travel loyalty programs fall short of consumer expectations

By Kathryn Walson | January 31, 2023

The report, based on surveys conducted late last year, points to four key areas in which loyalty programs can improve: the booking experience, sustainability, personalization and payment technology. Read More

News / Startups

Expedia Group kicks off startup accelerator focused on underserved travelers

By Linda Fox | January 31, 2023

Startups selected for the accelerator, announced in September 2022, will spend the next five months joining virtual workshops led by Expedia Group employees as well as some external partners. Read More

Interview / Startups

STARTUP STAGE: SquadTrip’s all-in-one platform streamlines trip planning

By Kathryn Walson | January 25, 2023

SquadTrip provides an SaaS trip booking and marketing platform for group travel organizers and trip-bookers alike. Read More

Opinion / Online

How travel brands can activate first-party data

By Dave Goulden - Sojern | January 23, 2023

Travel companies need to prepare for cookies going away and learn to use first-party data in sophisticated ways to create a personalized customer experience. Read More

News / Technology

Travel’s resilience and sustainability in spotlight at Davos

By Linda Fox | January 18, 2023

Heathrow boss John Holland-Kaye, Journera CEO Jeff Katz, the Rwandan Development Board's Clare Akamanzi and Thailand's finance minister Arkhom Termpittayapaisith discuss pressing industry issues at the... Read More

News / Online

Top global consumer trends and what they mean for travel

By Linda Fox | January 17, 2023

Euromonitor's new report, Top 10 Global Consumer Trends for 2023, is out today and provides insights travel companies can use to tap into these behaviors. Read More