Thought Leadership

How marketers should use Facebook's new Trip Consideration tool
News / Online
How marketers should use Facebook's new Trip Consideration tool
By MDG | May 4, 2018
When planning a future trip, many people may have a beach getaway or hiking adventure in mind—but they still may be wondering where to go. Read More
Dissecting the dark world of travel search engines, hotels and online agencies
Opinion / Distribution
Dissecting the dark world of travel search engines, hotels and online agencies
By Pablo Delgado - Mirai | May 3, 2018
We have always defended the notion that the value online travel agencies have is to provide visibility to hotels and help them generate new sales, sales that otherwise would be impossible to access. Read More
Why travel marketers should be "less perfect and more honest"
Opinion / Technology
Why travel marketers should be "less perfect and more honest"
By Ari Lewine - TripleLift | May 1, 2018
For many families, a vacation is a huge investment. Paying for airfare, hotel rooms, meals and excursions for a family of any size typically costs thousands of dollars - not to mention valuable vacation... Read More
Hoteliers should care about voice technology - here's why
Opinion / Technology
Hoteliers should care about voice technology - here's why
By Max Starkov - HEBS Digital | April 30, 2018
With internet users preferring communication with images and, most importantly, voice activation, there is a great opportunity for hotels in this landscape. Read More
Past, present and a bright future for revenue management
Opinion / Technology
Past, present and a bright future for revenue management
By Dan Skodol - Rainmaker | April 26, 2018
In 1972, an employee of British Overseas Airways Corporation by the name of Ken Littlewood provided the genesis of what has become today's revenue management discipline. Read More
Booking.com will find it just as hard in activities as everyone else
Opinion / Distribution
Booking.com will find it just as hard in activities as everyone else
By Douglas Quinby - Phocuswright | April 24, 2018
Last week saw back-to-back acquisitions of two leading reservation systems in the tours and activities sector– FareHarbor in the U.S. by Booking Holdings and Iceland’s Bokun by TripAdvisor. Read More
Brace yourselves - how a deal changed the game in tours and activities
Opinion / Online
Brace yourselves - how a deal changed the game in tours and activities
By Alex Bainbridge - DestinationCTO | April 20, 2018
Most startup acquisition stories are interesting to those in the sector, or investors, but a week later, the world mainly continues revolving how it always did. Read More
booking Olivier Gremillon phocuswright europe
Interview / Online
Phocuswright Europe 2018 Preview: Q&A with Booking.com's Olivier Gremillon
By PhocusWire | April 19, 2018
Ahead of the event, he discusses the need for collaboration among travel players, the transformative power of technology and more. Read More
phocuswright europe 2018 citizenm hotels
Interview / Distribution
Phocuswright Europe 2018 Preview: Q&A with CitizenM Hotels' Michael Levie
By PhocusWire | April 17, 2018
Ahead of the event, he discusses the importance of data, what it means to be a mobile traveler and more. Read More
Banishing the pricing monster that the industry created
Opinion / Technology
Banishing the pricing monster that the industry created
By Klaus Kohlmayr - IDEAS | April 13, 2018
Creating differentiation and building guest loyalty is more complex than ever for hotel brands. Read More
Amazon's options for disrupting online travel: try or buy
Opinion / Online
Amazon's options for disrupting online travel: try or buy
By Max Starkov - HEBS Digital | April 11, 2018
Will it or won't it - the subject of Amazon’s potential to disrupt the travel industry is back in vogue once more. Read More
Phocuswright Europe 2018 Preview: Q&A with Airbnb's Jeroen Merchiers
Interview / Online
Phocuswright Europe 2018 Preview: Q&A with Airbnb's Jeroen Merchiers
By PhocusWire | April 11, 2018
Ahead of the event, he discusses Airbnb's 10th anniversary, sustainable tourism and the company's European ambitions. Read More
Phocuswright Europe 2018 Preview: Q&A with Amadeus Capital Partners' Andrea Traversone
Interview / Technology
Phocuswright Europe 2018 Preview: Q&A with Amadeus Capital Partners' Andrea Traversone
By PhocusWire | April 9, 2018
Ahead of the event, Andrea Traversone discusses the importance of security, why travel companies should invest in mobile and the challenges presented by the APAC region. Read More
Why now is the time for travel brands to go mobile-first
Opinion / Online
Why now is the time for travel brands to go mobile-first
By Mark Rabe - Sojern | April 6, 2018
It’s popular to talk about the impact that smartphones have had and with good reason. In recent years, since smartphone introduction, there has been a dramatic shift in the way people engage with brands... Read More
Rome2rio PCW Europe
Interview / Online
Phocuswright Europe 2018 Preview: Q&A with Rome2rio's Rod Cuthbert
By PhocusWire | April 3, 2018
Ahead of the event, Rod Cuthbert discusses the evolution of multi-modal booking, how Google is changing travel and why he's publicly called out TripAdvisor. Read More
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