Social Media

News / Technology

Instagram continues to thrive under Facebook, showing massive surge in 2013

By Nick Vivion | April 1, 2014

Instagram has enjoyed a massive surge in the United States, the latest stats from eMarketer show. In 2013, the photo platform thrived under Facebook's umbrella, seeing a spike of 35% in US-based us Read More

News / Technology

Social media thriving among travel agents - but is there a clear return on investment?

By Nick Vivion | March 26, 2014

ASTA has compiled its latest brief on the usage of technology by travel agents, showing that social media use has surged to eighty percent of surveyed travel agents. The results were derived from A Read More

News / Technology

Doubletree Global Head talks tech, expansion, Cookie Care and Airbnb [VIDEO]

By Nick Vivion | March 24, 2014

Doubletree Global Head John Grenleaf sat down with Bloomberg to talk about the company's continued expansion strategy, meeting the demands of the digital consumer, and the impact of Airbnb on hotels. Read More

News / Technology

Marketing watch: Promoted Pins very close to launch on Pinterest

By Nick Vivion | March 24, 2014

Pinning trailblazers Pinterest are forging into unchartered terrain: that of paid advertising. The company announced experiments with "Promoted Pins" in late 2013, and are set to roll out the platf Read More

News / Technology

How to reach travelers on Facebook [INFOGRAPHIC]

By Nick Vivion | March 21, 2014

Native advertising specialists Ampush has compiled some of statistics on how Facebook users engage with travel, providing some actionable conclusions for marketers looking to leverage the platform. Read More

News / Technology

In-stream social ads evolve: Twitter promotes accounts and Facebook does video

By Nick Vivion | March 14, 2014

This week saw two significant evolutions on the social advertising front: Twitter's Promoted Accounts and Facebook's video ads. Twitter's Promoted Accounts Twitter has announced a new iteration Read More

News / Technology

Not so fast: Here's more on airline responsiveness via Twitter

By Nick Vivion | March 7, 2014

A new analysis on airline responsiveness on Twitter by the team at Conversocial shows the top performers as far as speed of customer service on the platform. Of course, each of these social custome Read More

News / Technology

Latest Google Maps evolution makes a meta to the world

By Nick Vivion | February 19, 2014

Google is rapidly iterating and consolidating its product line, sunsetting services and finally gluing disparate pieces of the puzzle together, with the latest makeover coming to the Maps product. Read More

News / Technology

GoCanada catalyzes Calgary with a sexy social take on patriotic pride

By Nick Vivion | February 19, 2014

The Calgary Hotel Association is tapping into the Olympic spirit with a custom website aimed at stoking Canadian pride amidst the global narrative of the sporting event. The website, GoCanada.ca, i Read More

News / Technology

Digital habits: Nielsen profiles the US consumer in latest report

By Nick Vivion | February 14, 2014

The constant-flux nature of the digital landscape means that brands must rapidly adapt their marketing strategies to map the shifting consumption habits of consumers. In order to be present where cons Read More

News / Online

Latest airline social rankings show snapshot of actual performance

By Nick Vivion | February 10, 2014

Airlines are often vaunted as top performers on social media. One recent study placed airlines at the top for the most active, answering the most questions the quickest across industries. That very Read More

News / Online

Facebook bug snags the social marketing of travel brands like Royal Caribbean

By Sean O'Neil | January 6, 2014

Talk about a "social" blunder. Last week, travel marketers noticed a bug in Facebook's software that briefly snared the social marketing campaigns of major brands like Royal Caribbean International. Read More

News / Online

Adara ties travel intent to Twitter ad platform with eye towards conversions

By Nick Vivion | December 20, 2013

Adara has recently announced an integrated partnership with Twitter that allows travel brands to retarget users with specific behaviors on the social platform. This partnership is a continued evolu Read More

News / Online

One decade in, enterprise-level social matures - so what's next for social in business?

By Nick Vivion | December 19, 2013

Social strategist Altimeter Group has published an overview of enterprise-level social programs in 2013, outlining the results of the company's annual survey of digital strategists. Coupled with ta Read More

News / Online

Airbnb launches first flight into integrated marketing with $2 million campaign, Birdbnb

By Nick Vivion | December 18, 2013

[video_popup width="805" height="454" video_link="http://www.youtube.com/embed/QJpMk8uuvo" video_image_link="https://www.tnooz.com/wp-content/uploads/2013/12/Screen-Shot-2013-12-18-at-9.28.23-AM-e1387 Read More

Most Popular
Latest Stories