Social Media

Social commerce is the future: 5 strategies to help travel brands adapt
Opinion / Online
Social commerce is the future: 5 strategies to help travel brands adapt
By David Armstrong - HolidayPirates Group | August 18, 2025
According to David Armstrong, CEO and co-founder of HolidayPirates Group, the future of e-commerce is scroll-first, not search-first. Why is travel unprepared? Read More
Travel trends and social media in Africa, the Middle East and China
News / Online
Travel trends and social media in Africa, the Middle East and China
By Abby Crotty | August 14, 2025
During an executive panel at Phocuswright Europe in Barcelona, panelists also touched on products they’re working on, B2B travel tech trends and fraud in Africa.   Read More
Freedom, flexibility and transparency: What Gen Z travelers really want and need
News / Online
Freedom, flexibility and transparency: What Gen Z travelers really want and need
By Abby Crotty | August 13, 2025
Gen Z is adventurous and spontaneous, and their travel booking preferences reflect these preferences. Read More
Startup Stage: Tickadoo wants to reinvent how travelers discover experiences
Interview / Startups
Startup Stage: Tickadoo wants to reinvent how travelers discover experiences
By Abby Crotty | August 12, 2025
Tickadoo uses AI to present travelers with experience recommendations based on their preferences. Read More
TourRadar unveils $1M fund to reward travelers and creators for content
News / Online
TourRadar unveils $1M fund to reward travelers and creators for content
By Linda Fox | August 6, 2025
The RISE fund follows the launch of TourRadar Moments, an in-app feature that enables trips to be booked from content uploaded by travelers and creators. Read More
Weighing in on the next generation of travel products and services around the world
News / Technology
Weighing in on the next generation of travel products and services around the world
By Abby Crotty | August 1, 2025
In an executive panel at Phocuswright Europe 2025, Emilie Dumont, CEO of Digitrips, and Rajnish Kumar, group co-CEO of Ixigo, discussed the tech ties that bind different regions of the world. Read More
Travel executives on the rise of ‘interest media’
News / Online
Travel executives on the rise of ‘interest media’
By Morgan Hines | July 31, 2025
Industry experts agree social media is only getting stronger and more relevant, particularly in this new era of "interest media," a new term coined by Gary Vaynerchuk. Read More
How travel marketers can navigate AI evolution of search
News / Technology
How travel marketers can navigate AI evolution of search
By Morgan Hines | July 21, 2025
During the latest installment of Phocuswright’s The New Age(nts) Trend Series, experts opened up about AI-driven marketing changes. Read More
Instagram's Google integration: A game changer for travel marketing
Opinion / Online
Instagram's Google integration: A game changer for travel marketing
By Mario Gavira | July 15, 2025
Mario Gavira discusses Instagram's Google integration, calling the implications "profound" amid the visual storytelling era. Read More
How social media and AI can work together for travel discovery
News / Technology
How social media and AI can work together for travel discovery
By Morgan Hines | July 11, 2025
At Phocuswright Europe, Judith Eyck of HolidayPirates and Adrian Villabruna of Videreo discussed how social media and AI may work together during the travel planning process. Read More
Travelers increasingly turning to AI for leisure trip planning
News / Technology
Travelers increasingly turning to AI for leisure trip planning
By Abby Crotty | July 10, 2025
AI tools are becoming more common for leisure travel planning, especially with travelers from emerging markets. Read More
15below acquires Airport AI to build unified passenger communications platform
News / Technology
15below acquires Airport AI to build unified passenger communications platform
By Linda Fox | July 8, 2025
The acquisition enables U.K.-based 15below to improve the passenger experience and will help Airport AI increase its global footprint. Read More
From scroll to suitcase: What inspires Europe’s new travelers
News / Online
From scroll to suitcase: What inspires Europe’s new travelers
By Phocuswright Research | July 7, 2025
Most Europeans have a positive outlook for future travel plans, though these may be hindered by rising costs and some sustainability concerns. Read More
Online travel veterans on travel technology evolution and what's next
News / Online
Online travel veterans on travel technology evolution and what's next
By Abby Crotty | June 26, 2025
In a special session at Phocuswright Europe, online travel vets Mauricio Prieto and Gillian Tans shared their thoughts on the state of the industry and where it's headed amid the age of AI. Read More
What products need development, according to Expedia Group
News / Technology
What products need development, according to Expedia Group
By Morgan Hines | June 24, 2025
Shilpa Ranganathan, chief product officer of Expedia Group, said there are three areas that could benefit from more development, product-wise. Read More
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