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Hoteliers should care about voice technology - here's why
By Max Starkov - HEBS Digital
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April 30, 2018
With internet users preferring communication with images and, most importantly, voice activation,...
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Technology
Discrimination in P2P marketplaces: Do whites really make more money than blacks?
By Nick Vivion
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January 23, 2014
The Internet has been abuzz with a recently released study from the Harvard Business School that found...
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Distribution
Brand versus product: the rise of the travel meta brand
By Viewpoints
|
November 19, 2014
Sorry brand marketers, the travel industry has moved on. It is no longer sufficient to spend millions...
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Online
Four online travel agency myths to stop believing now
By Peter O’Connor - Essec Business School
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August 8, 2019
OTAs suffer from some image problems amongst many hoteliers, often due to misconceptions or...
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Technology
Qunar CEO speaks about automation, new features, Chinese challenges and more
By Karthick Prabu
|
April 9, 2014
A big rumor doing the rounds in recent days is a possible merger of the China's top two travel sites...
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News
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Technology
Startup pitch: Tripnary brings airfare comparisons to bucket lists
By Nick Vivion
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December 9, 2014
Mobile-first travel startups are the new-normal, as startups follow the shifting attention spans of...
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Technology
If numbers are up, why are hotel owners so frustrated?
By Viewpoints
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September 17, 2015
Revenue management and marketing are ready for disruption. The same approach with the same tools,...
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Interview
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Distribution
Brand Business - Steven Taylor of Accor Hotels
By Linda Fox
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November 7, 2019
The hotel giant's chief marketing officer discusses the major shifts in the marketing discipline, the...
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Online
Taking a long view on digital marketing
By Viewpoints
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November 19, 2013
Consumers’ passion for and rapid adoption of technology presents both opportunities and risks for all...
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Distribution
Flight metasearch - hard landing into a new business model
By Viewpoints
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September 26, 2017
This is a viewpoint from Philippe Der Arslanian, CEO, Answair. Metasearchers are facing a real...
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