Research

Phocuswright’s 2024 guide to travel innovation and tech
News / Technology
Phocuswright’s 2024 guide to travel innovation and tech
By Phocuswright Research | February 5, 2024
The Phocuswright report from a team of researchers looks at the most significant innovation trends in travel technology and distribution for 2024 and beyond.   Read More
International bookings rose in ’23 even as hotel rooms got costlier
News / Online
International bookings rose in ’23 even as hotel rooms got costlier
By Derek Catron | January 29, 2024
The SiteMinder trends report for 2023 was based on 115 million hotel bookings. Booking.com remained the most popular booking channel. Read More
Short-term rentals had up and down year, AirDNA report finds
News / Online
Short-term rentals had up and down year, AirDNA report finds
By Derek Catron | January 25, 2024
Growth in supply outpaced demand, yet the sector saw a record $64 billion in revenues amid high-profile regulatory action.   Read More
Seeking sustainable options when travelers aren’t as green as they say
News / Online
Seeking sustainable options when travelers aren’t as green as they say
By Derek Catron | January 18, 2024
New research from Phocuswright shows that while travelers may talk about supporting sustainability, their behavior demonstrates something else. Some wonder if more government incentives or regulations... Read More
Younger travelers boost importance of sustainability, new research shows
News / Online
Younger travelers boost importance of sustainability, new research shows
By Derek Catron | January 16, 2024
Research from the Sustainable Hospitality Alliance finds a growing market opportunity for sustainable travel that’s likely to accelerate.   Read More
Key trends in consumer preferences and booking behaviors for travel
From Our Partners / Online
Key trends in consumer preferences and booking behaviors for travel
By PhocusWire | January 11, 2024
Expedia Group's "Path to Purchase" report identified trends and opportunities for brands to reach travelers during the inspiration, research, planning and booking phases of their trip. Read More
The best of Phocuswright research from 2023
News / Online
The best of Phocuswright research from 2023
By PhocusWire | December 22, 2023
Phocuswright produces a broad range of research and analysis throughout the year on travel, tourism and hospitality. Catch up on the data, trends and forecasting that you missed from 2023. Read More
How to capture Gen Z travelers’ interest on social media
News / Online
How to capture Gen Z travelers’ interest on social media
By Morgan Hines | November 14, 2023
Meta, Snap Inc. and Hostelworld share steps to take for brands looking to attract a younger traveling audience on social media. Read More
Will these 5 U.S. consumer trends continue into 2024?
News / Online
Will these 5 U.S. consumer trends continue into 2024?
By Phocuswright Research | November 13, 2023
Phocuswright’s U.S. Consumer Travel Report 2023 provides a snapshot of American travelers’ recent behavior and travel sentiment in the post-pandemic environment.   Read More
Google: Asia Pacific leads in travel resurgence
News / Online
Google: Asia Pacific leads in travel resurgence
By Arvindh Yuvaraj – Web in Travel | October 16, 2023
Recent search interest in APAC is not only above 2019 levels but shows consistent growth in both international and domestic travel, according to Google's Hermione Joye, who spoke at WiT Singapore 2023. Read More
Instagram moments boosting importance of travel experiences
News / Online
Instagram moments boosting importance of travel experiences
By D.J. Catron | October 5, 2023
While experiences continue to gain importance in travel planning, factors such as limited online supply, weather and fixed pricing create disincentives to book far in advance.   Read More
Bookings for vacation rentals in Asia are on the rise
News / Online
Bookings for vacation rentals in Asia are on the rise
By Morgan Hines | September 26, 2023
Trip101 reports that vacation rental bookings jumped 84% in Asia from 2022 to 2023 with stay length also increasing. Read More
While no longer unexpected, the "cost" of air travel disruptions continues to rise
News / Online
While no longer unexpected, the "cost" of air travel disruptions continues to rise
By Morgan Hines | September 26, 2023
Two new airline industry reports provide insights into how consumers feel about air travel disruptions and also the costs – both economic and environmental – that these problems bring.   Read More
4 things to know about the future of the U.S. OTA market
News / Online
4 things to know about the future of the U.S. OTA market
By Phocuswright Research | September 25, 2023
The U.S. travel market continued its stellar recovery in 2022, with total gross bookings of $422.2 billion, an increase of 51% over the prior year. Read More
Will EU’s drive to regulate STRs lead to more data-driven policies?
News / Online
Will EU’s drive to regulate STRs lead to more data-driven policies?
By Derek Catron | September 13, 2023
A new report from eu travel tech shows how the greater availability of data could lead to more targeted measures on short-term rentals in Europe.   Read More
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