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Opinion
Opinion
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Online
Could the latest tech turn social influencers into kings and queens of travel?
By Craig Everett - Holibob
|
October 8, 2024
Holibob's CEO and co-founder, Craig Everett, speaks on influencers' potential impact on the travel industry if they begin selling products through social media posts....
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Opinion
/
Technology
The future of hospitality lies in the perfect balance between data and service
By Alan Young - Infor
|
October 3, 2024
Hospitality businesses need to walk a line between the use of data analytics to inform decisions and providing good service to guests....
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Opinion
/
Online
Breaking the bottleneck in travel’s hourglass problem
By Michelle Denogean - Mindtrip
|
September 27, 2024
Chief marketing officer at Mindtrip, Michelle Denogean, says travel has a problem advancing top of the hourglass inspiration through the bottleneck that leads to conversions in planning and booking stages. ...
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Opinion
/
Technology
AI and travel: Are we there yet?
By Timothy O'Neil-Dunne - T2Impact
|
September 25, 2024
Timothy O'Neil-Dunne discusses why the travel industry shouldn't be over-reliant on artificial intelligence just yet....
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Opinion
/
Online
The dream of a travel one-stop-shop: what comes next?
By Gulce Karsli Rozenveld - Oojo
|
September 17, 2024
CEO of Oojo, Gulce Karsli Rozenveld, discusses the dream of an all-in-one travel platform and all of its possibilities....
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Opinion
/
Online
Racing toward tomorrow's travel experience
By Stephanie Meltzer-Paul - Mastercard
|
September 11, 2024
Stephanie Meltzer-Paul, executive vice president of global loyalty at Mastercard, explores what's possible when the right mix of personalization, loyalty and technology are activated. ...
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Opinion
/
Online
Cookieless is toast: What can travel marketers do to stay ahead?
By Kurt Weinsheimer - Sojern
|
August 30, 2024
Kurt Weinsheimer, chief product officer at Sojern, shares what's next for the travel industry following Google's decision not to phase out third-party cookies on its browser....
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Opinion
/
Online
How hotels can capture demand for sustainable stays
By Alina Arnelle - BeCause
|
August 28, 2024
Alina Arnelle of BeCause writes that sustainability data management can give travelers confidence that a hotels’ actions toward the environment are genuine....
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Opinion
/
Online
Is the multi-day tour industry ready for digital transformation?
By Ragnar Fjolnisson - Kaptio
|
August 23, 2024
Ragnar Fjölnisson, founder of Kaptio, writes that by fully embracing digital transformation, multi-day tour operators can enhance customer satisfaction, drive economic growth and contribute to a more sustainable travel industry. ...
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Opinion
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Distribution
Wizz Air’s marketing gimmick shows need for more regulation of aviation emissions
By Justin Francis - Responsible Travel
|
August 19, 2024
Responsible Travel's chairman Justin Francis discusses how marketing ploys designed to entice already frequent flyers to fly are irresponsible in light of climate challenges....
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Opinion
/
Online
Keeping the "Human in the Loop" in travel
By Klaus Kohlmayr - IDeaS
|
August 14, 2024
Chief evangelist and development officer at IDeaS, Klaus Kohlmayr, shares his thoughts on AI and its impact on humans....
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Opinion
/
Online
Airlines must protect their customers from cyber fraud - or face new consequences
By Israel Mazin - Memcyco
|
August 13, 2024
Memcyco CEO Israel Mazin shares the importance of cyber fraud awareness to avoid consequences....
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Opinion
/
Online
Why the travel industry should buy into the experience economy
By Erika De Santi - WeRoad
|
August 2, 2024
Co-founder and chief of experience at WeRoad, Erika De Santi, shares why the travel industry should buy into the experience economy....
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Opinion
/
Online
3 opportunities for travel marketers now that cookies are here to stay
By Brennen Bliss - Propellic
|
July 25, 2024
Propellic CEO Brennen Bliss foresees three key opportunities for travel marketers now that Google has decided to keep tracking cookies in Chrome....
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Opinion
/
Technology
The CrowdStrike outage was a wake-up call for the travel industry – here’s how it should respond
By Fritz Oberhummer - Intellias
|
July 22, 2024
Fritz Oberhummer of Intellias explains how embedded artificial intelligence can help the travel industry build resilience and ensure seamless operations when the next system failure occurs. ...
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Travel brands continue to chase AI visibility as the landscape shifts
News
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Distribution
Google removes vacation rentals unit from search results in the EEA
News
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Airlines’ ancillary revenue grows twice as fast as overall revenue
News
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Flagship launches with 3 tours and activities brands, further acquisitions planned
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Airbnb is making us rethink what a 'direct booking' really means
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The untapped value of high-intent travel traffic
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The trust economy: How European travelers decide who to believe
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Expedia CEO on AI's growing role in travel planning and booking
News
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Meta launches AI agent with travel booking capabilities
News
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Online
Booking loses Etraveli acquisition appeal
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