Online Travel Agency

PhocusWire's in-depth coverage of online travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

AI-powered trip planner Mindtrip officially launches
News / Technology
AI-powered trip planner Mindtrip officially launches
By Morgan Hines | May 1, 2024
Mindtrip, which had been available in beta, made its official consumer debut Wednesday. Read More
Spotnana to provide booking platform for JTB Business Travel
News / Technology
Spotnana to provide booking platform for JTB Business Travel
By Linda Fox | May 1, 2024
JTB Business Travel is looking to modernize business travel booking and management by using Spotnana’s cloud-based travel platform. Read More
How visual content is reshaping flight shopping for travelers, airlines and resellers
News / Technology
How visual content is reshaping flight shopping for travelers, airlines and resellers
By Mitra Sorrells | May 1, 2024
One of the pillars of customer-centricity in the airline industry is rich content – giving flight shoppers a clear and visually compelling booking experience similar to what they see... Read More
Why trip-planning startups struggle, even as consumers call for an easier way
News / Startups
Why trip-planning startups struggle, even as consumers call for an easier way
By D.J. Catron | April 30, 2024
An Accenture survey found consumers feel less confident about booking a hotel than buying a car, and booking a flight was nearly as nerve-wracking as getting a mortgage. Read More
How travel brands can turn 2024’s challenges into marketing opportunities
From Our Partners / Online
How travel brands can turn 2024’s challenges into marketing opportunities
By Wunderkind | April 29, 2024
Identity resolution can be a valuable performance marketing tool to help brands learn what travelers are looking for and how to give it to them. Read More
How technology is helping to fuel wellness opportunities for travelers
News / Technology
How technology is helping to fuel wellness opportunities for travelers
By Morgan Hines | April 26, 2024
Travel tech leaders focused on wellness have an eye trained on the future - with predictions as to how technology may impact traveler wellness and wellness tourism. Read More
Preparing travel for the future of AI search
Opinion / Technology
Preparing travel for the future of AI search
By Mario Gavira | April 23, 2024
In the second of two articles, Mario Gavira looks at how travel marketers can prepare for the potential impact of AI on search marketing. Read More
New Booking.com survey finds travelers feel weary, disillusioned about sustainability
News / Online
New Booking.com survey finds travelers feel weary, disillusioned about sustainability
By Mitra Sorrells | April 22, 2024
The annual global sustainability survey from Booking.com finds that while most travelers believe sustainable travel is important, 28% said they are tired of hearing about climate change. Read More
5 things to know about the U.K. travel market in 2024 and beyond
News / Online
5 things to know about the U.K. travel market in 2024 and beyond
By Phocuswright Research | April 22, 2024
In 2023, the U.K. travel market experienced significant growth, with gross bookings increasing 19%, driven by robust expansion in online bookings, mobile transactions and key sectors like airlines and... Read More
Search marketing for travel in the age of AI
Opinion / Technology
Search marketing for travel in the age of AI
By Mario Gavira | April 22, 2024
In the first of two articles, Mario Gavira looks at trends in search marketing for travel and how artificial intelligence might impact the landscape. Read More
Travel companies navigate changes to Google’s search function
News / Technology
Travel companies navigate changes to Google’s search function
By Morgan Hines | April 18, 2024
Some travel companies have seen changes in search results following Google’s latest update, which addresses in part “low quality AI-generated content that’s designed to attract clicks.”  Read More
Expedia Group launches sustainable programs for destinations
News / Online
Expedia Group launches sustainable programs for destinations
By D.J. Catron | April 17, 2024
The programs are designed to help destination marketing and management organizations promote sustainable travel and tourism in their communities.   Read More
Is technology bringing the "perfect trip" nearer?
News / Technology
Is technology bringing the "perfect trip" nearer?
By Linda Fox | April 17, 2024
PhocusWire talks to Steve Singh, Concur co-founder and former CEO turned travel startup investor, on how technology is keeping the drive for the "perfect trip" alive. Read More
How airlines are thinking about technology investment in 2024
News / Technology
How airlines are thinking about technology investment in 2024
By Linda Fox | April 11, 2024
A study from Amadeus reveals 64% of airlines are expecting to spend more on technology in 2024, with 46% of low-cost carriers anticipating a moderate increase and 54% of full-service carriers expecting... Read More
Tripadvisor blocks record 2 million fake reviews in 2023
News / Online
Tripadvisor blocks record 2 million fake reviews in 2023
By D.J. Catron | April 9, 2024
Tripadvisor’s news highlights a growing movement that includes Expedia Group and Booking.com to ensure the integrity of customer reviews that appear on their websites.   Read More
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