Offline Travel Agency

PhocusWire's in-depth coverage of offline travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

News / Online

CRM platform Tern acquires travel advisor services provider Lucia

By Morgan Hines | June 11, 2025

Lucia’s team will become part of Tern, with Grace Van Hollebeke, founder and CEO of Lucia, becoming the company's head of marketing and services. Read More

News / Online

Rapid Fire with Adebayo Adedeji of Wakanow

By Morgan Hines | June 9, 2025

As we count down to Phocuswright Europe, PhocusWire is shining the spotlight on a selection of conference speakers in a series of Q&As. Read More

News / Online

What’s driving Canadian travel agency growth in 2025?

By Phocuswright Research | May 27, 2025

The Canadian travel agency landscape is characterized by a combination of traditional and home-based businesses, with mixed attitudes on emerging technologies. Read More

News / Technology

The impact on travel from Google I/O 2025 launches

By Mark Frary | May 23, 2025

At look at how launches and updates, including AI mode and agentic AI, from the Google I/O 2025 event this week might play out in travel. Read More

News / Startups

Tern raises $13M, launches new features

By Abby Crotty | May 15, 2025

The company also launched a series of new features for travel advisors. Read More

News / Technology

Amadeus reports Q1 profit increase despite global instability

By Linda Fox | May 8, 2025

Amadeus reported revenue increases across its air distribution, air IT solutions and hospitality technology business units in the first quarter of 2025. Read More

News / Distribution

Sabre attributes Q1 revenue decline to air bookings dip, IT de-migrations

By Linda Fox | May 7, 2025

Sabre reported a decline in Q1 2025 revenue, while operating income increased slightly and EBITDA rose 5% to $105 million. Read More

Event / Online

Harnessing business intelligence for performance and competitive edge

April 24, 2025

This free webinar will explore key areas like how business intelligence can drive greater yields, faster time to get paid by suppliers and improve market intel to enable your commercial growth. On Demand

News / Startups

Travel startup funding and M&A activity in Q1 2025

By Abby Crotty | March 28, 2025

As the quarter comes to a close, we review funding rounds and M&A activity—and learn what travel executives believe is on the horizon for the rest of the year. Read More

News / Online

InteleTravel acquires event ticketing platform Tickitto

By Abby Crotty | March 25, 2025

InteleTravel said one in 10 travel bookings are related to a live event, concert or sporting event, and this acquisition will enable its network of 130,000 advisors to take advantage of this trend. Read More

News / Distribution

U.S. travel agency market: A resilient and thriving segment

By Phocuswright Research | March 17, 2025

The advisor landscape is shifting, with new entrants replacing retirees and an increasing number returning to office/storefront settings. Read More

Opinion / Technology

Revolutionary travel management companies do exist

By Riaan van Schoor - Agentivity | March 3, 2025

Agentivity's co-founder Riaan van Schoor gives his response to a viewpoint published last week suggesting that the world of TMCs is broken and only a revolution will fix it. Read More

News / Technology

British Airways shares progress on tech elements of £7B transformation

By Linda Fox | February 25, 2025

The airline is working to enhance the customer experience through a new website and mobile app while a new payment platform and revenue management system will also help drive efficiency. Read More