Marketing

Interview / Startups

STARTUP STAGE: MintPass helps travelers document journeys, inspire others

By Morgan Hines | February 2, 2024

The goal of MintPass is to create a platform for travelers to document their adventures through seamless collecting in a way that doesn’t take away from the experience itself. Read More

News / Online

Q&A: Carnival Cruise Line president Christine Duffy

By Mitra Sorrells | February 2, 2024

Carnival Cruise Line president Christine Duffy explains how the company is using facial recognition and generative AI technology and also the strategy behind its marketing efforts – including a widely... Read More

News / Online

Assessing the effectiveness of influencer marketing in travel

By Morgan Hines | February 1, 2024

Windstar Cruises is the latest company to bolster its influencer marketing strategy, recently announcing a partnership with Jerne, which helps to facilitate connections with influencers. Read More

News / Online

CEO Spotlight - Peter Kern of Expedia Group

By Mitra Sorrells | January 29, 2024

In a discussion last week at the ALIS event, Expedia Group CEO Peter Kern covers a range of topics including generative AI, next steps for One Key, customer acquisition strategies, global growth and... Read More

News / Technology

How AI is altering travel companies’ C-suites and hiring strategy

By Morgan Hines | January 25, 2024

Travel companies are shaking up their C-suites to adapt to new needs being brought on by generative AI. And the changes go further than creating new roles. Read More

News / Technology

Japan-based hotel tech company Tripla targets SE Asia growth with latest acquisition

By Mitra Sorrells | January 24, 2024

Tripla has acquired Singapore-based Endurance Technology Solutions, which develops and sells the Pelican Hotel Solution - a reservation system that works with major overseas channel managers. Read More

News / Online

TourRadar, Kimkim on shifts and opportunities in multi-day trips

By Mitra Sorrells | January 23, 2024

In a discussion in the PhocusWire studio, TourRadar chief marketing officer Christian Wolters and Kimkim founder Joost Schreve discussed their marketing strategies, sustainability efforts and how they... Read More

News / Online

European regulators eye Booking.com under Digital Services Act

By Linda Fox | January 18, 2024

The European Commission has asked Booking.com and others for information as it determines whether the companies are complying with rules of the Digital Services Act that went into effect in November. Read More

News / Online

Airbnb unveils expert council to seek housing supply solutions

By Morgan Hines | January 17, 2024

In recent years Airbnb has been criticized for causing a reduction in supply and an increase in cost of rental housing in cities where it operates. Read More

From Our Partners / Online

Transforming travel experiences: The ancillary revolution

By Plusgrade | January 17, 2024

Travel companies are shifting their focus from purely financial gains to leveraging ancillary solutions to create lasting memories for passengers and guests. Read More

From Our Partners / Online

Key trends in consumer preferences and booking behaviors for travel

By PhocusWire | January 11, 2024

Expedia Group's "Path to Purchase" report identified trends and opportunities for brands to reach travelers during the inspiration, research, planning and booking phases of their trip. Read More

From Our Partners / Technology

2024 Vision: Tech trends that will revolutionize travel and hospitality

By Amelia Woolard - Bloomreach | January 8, 2024

Personalization, artificial intelligence and conversational commerce can unlock new opportunities for travel and hospitality companies. Read More

News / Online

Travel veterans Kaufer, Lugli, Misunas on GenAI, social media, diversity and more

By Mitra Sorrells | January 5, 2024

While Flo Lugli, Kathy Misunas and Steve Kaufer are no longer in operational roles in travel, they are still very tuned in to what is happening across the industry. Read More

Opinion / Online

What travel can learn from the world’s most beloved brands

By Madison Pietrowski – GetYourGuide | January 3, 2024

As travel shifts to a greater focus on experiences over things, it’s a perfect time for the industry to attract, retain and build generational relationships with more customers. Read More

Opinion / Online

How hotels can use their websites to increase bookings and revenue

By Peter Waters – Amadeus | December 31, 2023

Amadeus’ Peter Waters walks through how hotels can use their presence in the digital world to drive awareness – and get more heads in beds. Read More

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