Loyalty

The evolution of CRM in hotels
News / Technology
The evolution of CRM in hotels
By Linda Fox | August 1, 2025
Executives from Penta Hotels and Smart Host discussed customer relationship management and the challenges of merging legacy data with new data in the PhocusWire studio. Read More
PhocusWire's weekly travel tech news briefs: Expedia, NextTrip, Amadeus and more...
News / Technology
PhocusWire's weekly travel tech news briefs: Expedia, NextTrip, Amadeus and more...
By PhocusWire | July 25, 2025
Keep up with all the latest people, partner and product news from around the global travel industry.   Read More
Report: Creating lasting connections in travel and hospitality
From Our Partners / Online
Report: Creating lasting connections in travel and hospitality
By Acoustic | July 24, 2025
First-party behavioral data that includes intent signals can help travel brands identify which customers need more time or need immediate attention, so they can deliver timely and relevant messaging. Read More
Accor's tech chief on experiences, shifting mindset and system fragmentation
News / Technology
Accor's tech chief on experiences, shifting mindset and system fragmentation
By Linda Fox | July 16, 2025
Accor's chief commercial, digital and technology officer Alix Boulnois shared her thoughts on the group's digital transformation during an interview at Phocuswright Europe 2025. Read More
European hotels show interest in AI but gaps remain
News / Technology
European hotels show interest in AI but gaps remain
By Abby Crotty | July 11, 2025
A survey of over 1,500 European hotels confirmed there is interest in AI, but uptake is stalled by practical challenges. Read More
Keeping an eye on the long-tail of luxury travel
News / Technology
Keeping an eye on the long-tail of luxury travel
By Linda Fox | July 11, 2025
"Aspiring" luxury travelers, who make up 35% of the luxury market, are the segment to watch according to COMO Hotels. Read More
4 ways travel companies can build resilience
Opinion / Online
4 ways travel companies can build resilience
By Emily Weiss - Accenture | July 7, 2025
Accenture's Emily Weiss lays our four areas where travel leaders should focus their time, effort and resources in order to build resilience. Read More
Loyalty in transition: Why the right rewards and ancillaries matter
Opinion / Online
Loyalty in transition: Why the right rewards and ancillaries matter
By Aleksander Kaczmarek - CarTrawler | July 3, 2025
Aleksander Kaczmarek, vice president of loyalty partnerships at CarTrawler, discusses the need for travel rewards that drive loyalty and revenue. Read More
U.S. car rental: Cooling off or resetting the ride?
News / Online
U.S. car rental: Cooling off or resetting the ride?
By Phocuswright Research | July 2, 2025
With rental rates softening and average revenue per day dipping, companies are shifting gears from high-margin pricing to tighter fleet control and long strategy. Read More
Startup Stage: StaySaavy wants to ensure guests don't overpay for hotel stays
Interview / Startups
Startup Stage: StaySaavy wants to ensure guests don't overpay for hotel stays
By Abby Crotty | July 2, 2025
Powered by artificial intelligence, StaySaavy monitors hotel prices in real time and rebooks travelers' accommodations if the price drops. Read More
Online travel veterans on travel technology evolution and what's next
News / Online
Online travel veterans on travel technology evolution and what's next
By Abby Crotty | June 26, 2025
In a special session at Phocuswright Europe, online travel vets Mauricio Prieto and Gillian Tans shared their thoughts on the state of the industry and where it's headed amid the age of AI. Read More
Where travel brands go wrong with loyalty
News / Online
Where travel brands go wrong with loyalty
By Morgan Hines | June 18, 2025
Loyalty experts weigh in on how programs could be improved in the travel industry, AI, blockchain, personalization and more. Read More
Breaking down experiences in the travel sector
News / Online
Breaking down experiences in the travel sector
By Abby Crotty | June 13, 2025
Industry leaders from Amadeus, Booking.com and Hyatt weighed in on strategies, challenges and best practices surrounding experience sales. Read More
Tripadvisor execs on AI strategy, brand trust and memberships
News / Online
Tripadvisor execs on AI strategy, brand trust and memberships
By Abby Crotty | June 12, 2025
Tripadvisor Group CEO Matt Goldberg and new Viator president Pepijn Rijvers sat down to discuss the changing travel landscape and its evolving strategy. Read More
Introducing the winners of the 2025 Global Startup Pitch
News / Startups
Introducing the winners of the 2025 Global Startup Pitch
By PhocusWire | June 11, 2025
Nine travel tech startups will now travel to Singapore for showcase presentations at WiT Singapore in October. Read More