Loyalty

Where travel brands go wrong with loyalty
News / Online
Where travel brands go wrong with loyalty
By Morgan Hines | June 18, 2025
Loyalty experts weigh in on how programs could be improved in the travel industry, AI, blockchain, personalization and more. Read More
Breaking down experiences in the travel sector
News / Online
Breaking down experiences in the travel sector
By Abby Crotty | June 13, 2025
Industry leaders from Amadeus, Booking.com and Hyatt weighed in on strategies, challenges and best practices surrounding experience sales. Read More
Tripadvisor execs on AI strategy, brand trust and memberships
News / Online
Tripadvisor execs on AI strategy, brand trust and memberships
By Abby Crotty | June 12, 2025
Tripadvisor Group CEO Matt Goldberg and new Viator president Pepijn Rijvers sat down to discuss the changing travel landscape and its evolving strategy. Read More
Introducing the winners of the 2025 Global Startup Pitch
News / Startups
Introducing the winners of the 2025 Global Startup Pitch
By PhocusWire | June 11, 2025
Nine travel tech startups will now travel to Singapore for showcase presentations at WiT Singapore in October. Read More
Hopper partners with Lloyds to launch travel booking portal
News / Online
Hopper partners with Lloyds to launch travel booking portal
By Abby Crotty | May 28, 2025
With the launch, Lloyds became the first U.K. bank to offer a travel booking service for its consumers. Read More
Moving beyond points: The state of hotel loyalty programs
News / Online
Moving beyond points: The state of hotel loyalty programs
By Marisa Garcia | May 28, 2025
Points-based hotel loyalty programs are not dead but they are evolving towards a hybrid offering of "instant, milestone and aspirational." Read More
Startup Stage: VanityPass aims to redesign loyalty rewards for younger travelers
Interview / Startups
Startup Stage: VanityPass aims to redesign loyalty rewards for younger travelers
By Morgan Hines | May 19, 2025
VanityPass is working to revolutionize the travel perks that often come as part of a credit card loyalty program. Read More
Meet the 19 finalists of the 2025 Global Startup Pitch
News / Startups
Meet the 19 finalists of the 2025 Global Startup Pitch
By PhocusWire | May 16, 2025
Winners for each region will be chosen at Phocuswright Europe and then travel to WiT Singapore to pitch their companies to the audience there. Read More
Boarding call: Future-proofing airlines with data
From Our Partners / Technology
Boarding call: Future-proofing airlines with data
By Tim McMullen, DataArt | May 12, 2025
A modern data platform is as critical, enabling airlines to make smarter decisions, respond faster to change and unlock new opportunities through automation and innovation. Read More
Expedia feels pinch of drop in inbound U.S. travel, Canada bookings fall 30% in Q1
News / Online
Expedia feels pinch of drop in inbound U.S. travel, Canada bookings fall 30% in Q1
By Morgan Hines | May 8, 2025
The company also announced a new AI-powered tool to turn Instagram Reels into travel inspiration, recommendations and itineraries. Read More
CEO Spotlight: Johannes Reck of GetYourGuide
Interview / Online
CEO Spotlight: Johannes Reck of GetYourGuide
By Morgan Hines | May 8, 2025
Johannes Reck, CEO of GetYourGuide, has been on a decade and a half journey with the experiences-focused company that he co-founded in 2009 with three classmates.  Read More
Short-term rentals: A category at a crossroads
News / Online
Short-term rentals: A category at a crossroads
By Phocuswright Research | April 21, 2025
The short-term rental sector was once the pandemic-era darling—offering privacy, safety and space when travelers needed it most. Read More
Report—The short-term rental guest: 2025 trends, insights and research
From Our Partners / Online
Report—The short-term rental guest: 2025 trends, insights and research
By Cathy Walsh | April 15, 2025
This report is based on findings from a study of the short-term rental market in the United States conducted by Phocuswright in partnership with Expedia Group and other travel leaders. Read More
Report: Aligning your travel company around the customer journey
From Our Partners / Online
Report: Aligning your travel company around the customer journey
By Cathy Walsh | April 8, 2025
True customer-centricity goes beyond collecting feedback or simply tracking "voice of customer" metrics. Building a traveler-centric organization means unifying the entire company around customer... Read More
Vrbo plans greater traveler targeting through marketing tech
News / Online
Vrbo plans greater traveler targeting through marketing tech
By Linda Fox | April 4, 2025
Vrbo is focusing on growth, more dynamic and personalized offers and property quality. Read More