Loyalty

News / Online

Hoteliers tweak loyalty programs to lure leisure travelers

By Tovin Lapan - Travel Weekly | February 1, 2022

Loyalty programs are an area ripe for evolution, as they have become more important to hotel business models and serve to capture new customers during a period of shifting traveler tastes and... Read More

News / Technology

Q&A: Why - and how - travel brands should embrace verifiable ID

By Mitra Sorrells | January 26, 2022

Affinidi's director of travel says there will be opportunities for travel operators and intermediaries that can accept they do not "own" the customer. Read More

News / Online

Travelers willing to pay more, use loyalty points for trips in 2022

By Jill Menze | January 20, 2022

An Expedia Group report reveals Gen Z travelers have the most loyalty points stockpiled for trips. Read More

Opinion / Technology

What NFTs and the metaverse mean for airline loyalty programs

By Joseph Vito DeLuca - Kambr | January 19, 2022

While NFT and metaverse technologies are in their infancy, they have the potential to reimagine airline loyalty programs. Read More

News / Distribution

VIDEO: How hotel marketing tactics are shifting

By PhocusWire | January 12, 2022

PhocusWire talks to Peter O'Connor, professor of strategy at the University of South Australia, on hotels are nurturing direct bookers and how distribution is swinging back in favor of OTAs. Read More

News / Technology

VIDEO: How DeFi tokens can reinvent travel loyalty

By PhocusWire | January 11, 2022

Coras CEO Mark McLaughlin explains how blockchain-based tokens can solve problems inherent in existing loyalty programs. Read More

News / Technology

Travala builds NFT-based travel rewards program

By Jill Menze | January 5, 2022

The “Travel Tigers” NFT collection gives users access to Travala’s Smart Diamond membership program. Read More

News / Technology

VIDEO: Travel applications of decentralized digital ID

By PhocusWire | January 5, 2022

In the recent PhocusWire Pulse: Emerging Innovation online event, two experts explain how SSI and DDID will transform the travel experience. Read More

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