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Why social media in travel sucks and 20 things that you should now do about it

By Viewpoints | May 8, 2012

In the last two years the proliferation of social media in tourism has brought a range of new tools and platforms for tourism and hospitality organisations around the world. Read More

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How a Swiss village wanted tourists but ended up performing better than Lady GaGa on Facebook

By Kevin May | May 7, 2012

Those shy and retiring Swiss certainly know how to make some noise when it comes destination marketing on the web - even when it's a tiny village in the mountains. Read More

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Two masters? HomeAway helps owners and managers get more social, techie

By Dennis Schaal | May 2, 2012

If the vacation rental industry has been known as a technology backwater, HomeAway is busy advising vacation rental owners on how to get more savvy about social media. Read More

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How mobile technology is changing travel [INFOGRAPHIC]

By Kevin May | May 2, 2012

Well, yes, we all know it is (especially now with this latest research), but sometimes the speed in which mobile travel has evolved is lost in the midst of constant app launches and new devices. Read More

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See, hotels do sometimes monitor consumer rants on social media - even FourSquare

By Kevin May | April 30, 2012

Travel companies, but especially hotels, have arguably had more tips and ideas for strategy around social media than any other business sector. Read More

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Heathrow Airport queue row escalates as accusations fly over web images ban

By Kevin May | April 30, 2012

Less than three months until the London 2012 Olympics and ongoing problems with lengthy queues at Heathrow Airport are threatening to spiral out of control. Read More

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MakeMyTrip debuts airline social seating

By Dennis Schaal | April 27, 2012

Airlines are doing it so why not online travel agencies? MakeMyTrip, the India OTA, has introduced in beta, Tripalong, a social seating site for flights. Read More

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Switzerland fast becoming the darling of tourism marketing

By Kevin May | April 27, 2012

MySwitzerland, the consumer facing brand for Swiss inbound tourism, is slowly building a reputation in the industry along the same lines as KLM. Read More

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Facebook IPO signals disruption ahead for online travel distribution

By Viewpoints | April 26, 2012

I was reading Facebook’s S-1 amendment last night as a prospective investor and interested entrepreneur, ahead of its planned IPO on the US financial markets. Read More

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What is the value of web-based competitions for travel brands? Apparently quite a lot

By Kevin May | April 25, 2012

Back in February this year, tour operator Contiki launched what appeared to some be a rather complicated competition. Read More

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Social concierges - a solution to the hotel marketing problem

By Viewpoints | April 25, 2012

According to a number of studies, the number one choice for consumers contacting hotels via social networks is to find local information. Read More

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What Else? Transit mobile, Reevoo Facebook devs, Voyager iPad, Hotels.com India, Travelzoo subs

By PhocusWire | April 24, 2012

Boston gets mobile on trains, Reevoo selected for Facebook dev circle, Voyager unleashes corp iPad app, Hotels.com debuts iPad in India, Travelzoo boasts sub figures ... What else is happening in travel... Read More

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Flip.to wants to turn travellers into advocates for travel brands

By Kevin May | April 24, 2012

TLabs Showcase on travel startups featuring US-based Flip.to, a marketing platform for airlines, hotels and restaurants to utilise a customer's presence in social media for marketing. Read More

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Back to basics - Looking again at using Twitter for travel brands

By Viewpoints | April 23, 2012

As we all know, Twitter is a fantastic and still growing tool for travel brands looking to communicate with potential customers. Read More

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Social anatomy of a ski operator and whether it means anything

By Linda Fox | April 23, 2012

As a follow-up to a recent piece on quick response (QR) codes on skis, asking if the sector has a more tech/social savvy demographic, Crystal Ski sent us with some customer statistics. Read More

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