Expedia News and Updates

Expedia Group is one of the most influential players in online travel, with a portfolio of brands and platforms that shape the digital booking landscape. PhocusWire provides timely, in-depth coverage of Expedia news and updates, including leadership changes, platform innovation, and shifts in its global strategy across lodging, air, and experiences.

The latest developments from Expedia and the OTA market

Track how Expedia is evolving its technology stack, streamlining traveler engagement, and reimagining its marketplace to compete in a rapidly changing OTA environment. Our reporting includes insights on product development, loyalty integration, and strategic partnerships that reflect broader trends in online travel retail.

How the Twitter tool Flock To Unlock can bring visitors flocking
News / Distribution
How the Twitter tool Flock To Unlock can bring visitors flocking
By Viewpoints | April 27, 2015
How do you combine the social muscle of a service such as Twitter with a travel brand in order to increase awareness of a destination? Expedia Media Solutions partnered with The Netherlands Board o Read More
TripsByTips splits - community platform sold to Expedia, Mairdumont picks up B2B business
News / Distribution
TripsByTips splits - community platform sold to Expedia, Mairdumont picks up B2B business
By Kevin May | April 23, 2015
Eight years after its formation as a travel community, TripsByTips is moving to pastures new - in two ways. The Germany-based company, which started out life as a consumer-facing platform in 2007 a Read More
Google defence against regulator exposes weak performance of its travel products
News / Online
Google defence against regulator exposes weak performance of its travel products
By Kevin May | April 16, 2015
Google may have mounted a robust defence of its search practices, but at the same time showed how far it has to go with its travel products. The European Union put forward a so-called "statement of Read More
Meta is the place for Expedia - Trivago doubled its revenue in just one year
News / Distribution
Meta is the place for Expedia - Trivago doubled its revenue in just one year
By Kevin May | April 10, 2015
Ever wondered why the online travel agency giants decided to take metasearch so seriously? One reason, presumably, is that the likes of Expedia and Priceline could see that the sector was on the cu Read More
Amid acquisitions, can smaller online travel agencies in Europe survive?
News / Distribution
Amid acquisitions, can smaller online travel agencies in Europe survive?
By Viewpoints | April 9, 2015
An array of prominent purchases has helped Expedia and Priceline cement their spots as the world’s largest online travel agencies (OTAs) as the opportunity for others narrows. NB: This is an analys Read More
SOS alert to the travel industry! Tap the brakes on your Apple Watch investments
News / Technology
SOS alert to the travel industry! Tap the brakes on your Apple Watch investments
By Glenn Gruber | April 7, 2015
The allure of Shiny Object Syndrome (SOS) is strong. And whether it be "a-loo-minium" or gold, Apple’s Watch is very shiny. We’re at a very interesting time with Apple Watch, about halfway between Read More
The unspoken reality of the online travel agency sector (hello, frenemies)
News / Distribution
The unspoken reality of the online travel agency sector (hello, frenemies)
By Kevin May | April 2, 2015
Should Booking.com and Expedia be worried about the formation of what is being touted as a "shift in the hierarchy" of the online travel agency world in Europe? The short answer: no. The merger Read More
Expedia's founder invests in Chinese reviews business
News / Distribution
Expedia's founder invests in Chinese reviews business
By Martin Cowen | March 27, 2015
Rich Barton, founder of Expedia, has confirmed his involvement in a Series C funding round for Mafengwo, a China-based  travel-focused social network. Barton told Tnooz: "Ultimately, China will be Read More
Ritz-Carlton, Hyatt and American Airlines are all top performers on social
News / Online
Ritz-Carlton, Hyatt and American Airlines are all top performers on social
By Nick Vivion | March 25, 2015
Ritz Carlton, Hyatt and American Airlines all perform well on social, at least according to the latest rankings by social media performance indexer eValue Analytics. The company provides a ranking Read More
How Expedia makes Scratchpad addictive: Electrodes are the new A/B tests
News / Online
How Expedia makes Scratchpad addictive: Electrodes are the new A/B tests
By Sean O'Neil | March 24, 2015
It is well known that Expedia Inc., the online travel titan, does thousands of tests on users of its websites to find out what does, and doesn't, work. In so-called "A/B testing," the company presents Read More
Why visual content can damage a travel brand
News / Online
Why visual content can damage a travel brand
By Viewpoints | March 24, 2015
Even beyond the debate over distribution, as a hotelier, marketing your property to consumers is essential. And one of the best ways to show off a hotel is with visual content. NB: This is an an Read More
TripAdvisor ramps up attractions strategy, shows why it splashed out $200 million on Viator
News / Distribution
TripAdvisor ramps up attractions strategy, shows why it splashed out $200 million on Viator
By Kevin May | March 20, 2015
TripAdvisor is embarking on a major strategy to woo providers of tours and activities to the platform, with promises of direct sales to consumers. Existing operators that are members of TripAdvisor Read More
The main event is now Priceline versus Expedia — so whose round is it?
News / Distribution
The main event is now Priceline versus Expedia — so whose round is it?
By Nick Vivion | March 19, 2015
The ongoing wave of industry consolidation among OTAs-in-pursuit has focused the crowd's attention on two formidable fighters: Expedia and Priceline. Both have developed into global juggernauts by Read More
How the Orbitz Expedia deal came together
News / Distribution
How the Orbitz Expedia deal came together
By Sean O'Neil | March 17, 2015
When Orbitz Worldwide announced a proposed acquisition by Expedia Inc last month, it had reached the end of a long series of attempts to try to sell itself, the Chicago-based company revealed in a reg Read More
Expedia's faux interns debunk Millennial myths with humor and panache
News / Online
Expedia's faux interns debunk Millennial myths with humor and panache
By Nick Vivion | March 16, 2015
Expedia is taking intern marketing mania to task with an entertaining ongoing marketing campaign that focuses on two actors portraying interns, who then answer questions submitted via social media. Read More
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