alt='otas-q3-2022-marketing'  title='otas-q3-2022-marketing'
News / Online
OTAs look to longer-term value for marketing dollars
By Linda Fox | November 10, 2022
Direct relationships, channels and loyalty programs are seen as the way forward as OTAs seek a shift from classic performance channels. Read More
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News / Online
Studies see possible muted fall, return of holiday travel
By Kathryn Walson | November 9, 2022
A new report reveals consumers are price-shopping on online travel agencies because of economic concerns. Read More
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News / Online
Booking Holdings posts highest quarterly revenue in Q3 2022
By Kathryn Walson | November 2, 2022
Revenue for the third quarter of 2022 was up 29% year-on-year to $6.1 billion; adjusted EBITDA rose 26% year-on-year to $2.7 billion. Read More
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News / Technology partners with Chooose to boost traveler awareness of climate impacts
By Mitra Sorrells | October 20, 2022
The partnership will initially focus on providing transparent information about the carbon impact of each element of a booking. Read More
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News / Technology
Pace of innovation set to pick up in travel, but fraud worries grow
By Alfred Siew - WiT | October 19, 2022
Panelists at WiT Singapore discuss innovation around trip planning while also sharing concerns about fraud in the digital realm. Read More
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News / Online
WTTC and Sustainable Hospitality Alliance unite for environmental push
By Linda Fox | October 17, 2022
The pair have signed a Memorandum of Understanding committing both organizations to working together on reducing the environmental impact of the hospitality industry. Read More
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News / Distribution
Q&A: Travel Technology Association on DOT transparency proposals
By Robert Sik - Travel Weekly | October 12, 2022
Stewart Alvarez, president of the Travel Technology Association discusses how the DOT's proposal around disclosing ancillary fees might affect members. Read More
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News / Online
WiT Singapore: Sustainable travel hits the spotlight
By Luke Clark - CP5 | October 7, 2022
The travel industry is readying for a more meaningful dialogue with the traveling public around sustainability. Read More
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News / Distribution taps Klook to broaden experiences offerings
By Jill Menze | October 4, 2022
With the partnership, travelers can now access Klook’s attractions directly on Read More
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News / Online
Google Search adds train bookings, eco-filters for hotel and air
By Mitra Sorrells | September 20, 2022
Travelers can now book train tickets directly from Google Search and can filter hotel and flight results based on the property's eco-certification or a flight's emission data. Read More
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News / Distribution
Guesty expands hotel offerings with acquisition of YieldPlanet
By Mitra Sorrells | September 14, 2022
Guesty is also launching a new Distribution Hub that adds direct connections with Hopper,, Marriott Homes & Villas and Google’s hotel and vacation rental search products. Read More
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News / Online
OTAs see marketing efficiency improvement in Q2
By Mitra Sorrells | August 31, 2022
Booking Holdings, Expedia Group and Airbnb all increased their marketing spend in Q2 of this year compared to 2021, but it decreased as a percentage of revenue. Read More
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News / Distribution
Citi launches new travel platform with
By Mitra Sorrells | August 18, 2022
This is just the latest of many announcements in the past year from banks and financial firms launching or updating their travel offerings – a sure sign they see travel as a valued offering for their... Read More
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News / Startups
Ex-Booking execs build new “connected trip” solution
By Mitra Sorrells | August 10, 2022
NeoKe uses decentralized, self-sovereign ID to remove friction from the travel experience and improve conversions for suppliers. Read More
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News / Online
Booking Holdings nearly doubles revenue in Q2 2022
By Jill Menze | August 3, 2022
Revenues for Q2 2022 were up 99% year-on-year to $4.3 billion, while room nights booked surpassed 2019 levels. Read More