Accor

News / Distribution

Sabre to invest $150M in technology as operating income drops 35% for full-year 2019

By Steven Lerner | February 26, 2020

To reverse its disappointing financial results, Sabre outlined a strategic priorities plan, which includes an incremental spend of $150 million on technology in 2020. Read More

News / Online

The new guest-centric look of loyalty for hotels

By Mitra Sorrells | February 24, 2020

Hospitality companies both large and small are revamping their loyalty programs to focus on serving the needs of their guests. Read More

News / Distribution

Accor talks up loyalty deals, seeks new partners for some business elements

By Linda Fox | February 21, 2020

Accor highlights big plans for loyalty partners as it announces full-year results for 2019. Read More

News / Technology

Sabre partners with Accor to develop property management and reservations platform

By Linda Fox | January 23, 2020

Sabre is working with Accor on the development of what the distribution company is calling a “full-service property management capability.” Read More

News / Distribution

Accor gets access to Alibaba customers via distribution and loyalty deal

By Linda Fox | November 11, 2019

The agreement aims to develop “digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. Read More

Interview / Online

Sounding Off: Reality checks for brand loyalty

By PhocusWire | November 8, 2019

Apple has got to be one of the best examples of the modern brand loyalty concept, but what came first: product or brand? Read More

Interview / Distribution

Brand Business - Steven Taylor of Accor Hotels

By Linda Fox | November 7, 2019

The hotel giant's chief marketing officer discusses the major shifts in the marketing discipline, the Billboard Effect and learning from the famous Dove campaign. Read More

News / Distribution

The Phocuswright Conference 2019 preview - Hospitality in a perfect storm

By PhocusWire | October 18, 2019

Anyone - hotels, private accommodation, system providers - who thought the hospitality sector was immune from fundamental change should think again. Read More

News / Online

Accor and Expedia believe there's a path to save the hotel-OTA relationship

By Marissa Trew - WebInTravel | October 16, 2019

The hotel-online travel agency relationship has always been a tricky one. The two are co-dependent and must care for each other, but not too much. Read More

News / Startups

Corporate investors in travel: Deciphering strategy and knowing the limits

By Mitra Sorrells | October 15, 2019

Execs from Amadeus Ventures, AccorHotels and Singapore Airlines join a panel at WebInTravel, moderated by Timothy Hughes of Agoda. Read More

From Our Partners / Technology

Accor’s renewed focus – aspirational and experiential aspects of a guest

By Ritesh Gupta - China Travel News | June 20, 2019

The hospitality group asserts that it has moved on from being owner of properties to owning the relationships, dwelling on aspirational and experiential aspects of travelers. Read More

News / Distribution

Latin America, part 4: Challenges and opportunities in travel distribution

By Mitra Sorrells | May 28, 2019

For the final piece in our series on Latin America, we take a look at the current state and future outlook for distribution in hospitality and air. Read More

News / Technology

VIDEO: Tech heads on a digital world to decipher in travel

By Kevin May | May 21, 2019

The strategies that they impose on a business have to meet with the demands of their customers - a process that needs careful consideration, investment and, sometimes, good fortune. Read More

News / Distribution

Hotel cancelation rate at 40% as online travel agencies push free change policy

By Kevin May | April 23, 2019

Key findings from a major study carried out by D-Edge, the Accor-owned hotel technology group that includes the AvailPro and FastBooking platforms. Read More

News / Distribution

Accor boosts Middle East distribution with Al Tayyar partnership

By Mitra Sorrells | April 3, 2019

Accor will provide Saudi Arabia-based Al Tayyar Travel Group direct access to real-time rates and availability for its portfolio of 4,800 hotels and resorts in 100 countries worldwide. Read More

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