Accor

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News / Online
10 learnings from 10 months of seismic changes in the travel industry
By Yeoh Siew Hoon - WebinTravel | October 12, 2020
Travel industry executives give their views on recovery in the travel industry at WebInTravel's TravelZero.0 event. Read More
 alt="Accor sees super-short booking window emerge, €200M cost-savings put into place"  title="Accor sees super-short booking window emerge, €200M cost-savings put into place"
News / Distribution
Accor sees super-short booking window emerge, €200M cost-savings put into place
By Linda Fox | August 5, 2020
Outlining plans for a further €200 million in recurring savings, Accor's CEO described the current situation as “global, sudden, violent and unprecedented.” Read More
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News / Online
Top travel CEOs call for Trump, congressional leaders to step up COVID-19 testing efforts
By Jill Menze | July 28, 2020
Fourteen travel CEOs from brands including Hilton, Marriott, IHG and Wyndham are calling for federal action on COVID-19 testing. Read More
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News / Distribution
Hotels count the cost of updating hygiene protocols
By Linda Fox | June 4, 2020
Hotel operations platform Optii Solutions estimates that hotels need to set aside $130,000 each year per hotel, based on a 250-room U.S. leisure property running at 60% occupancy, for the new... Read More
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News / Distribution
VIDEO: New Reality With... Maud Bailly of Accor
By PhocusWire | June 2, 2020
The next guest on the New Reality With... series is Maud Bailly, chief digital officer at Accor, one of the most high-profile hospitality brands in the world. Read More
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News / Distribution
Accor ramps up cost-saving measures as coronavirus outbreak hits
By Linda Fox | April 23, 2020
The France-based hotel giant announced a 17% decrease year-over-year to €768 million in consolidated revenue for the first quarter of 2020. Read More
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News / Distribution
Sabre to invest $150M in technology as operating income drops 35% for full-year 2019
By Steven Lerner | February 26, 2020
 To reverse its disappointing financial results, Sabre outlined a strategic priorities plan, which includes an incremental spend of $150 million on technology in 2020.   Read More
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News / Online
The new guest-centric look of loyalty for hotels
By Mitra Sorrells | February 24, 2020
Hospitality companies both large and small are revamping their loyalty programs to focus on serving the needs of their guests. Read More
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News / Distribution
Accor talks up loyalty deals, seeks new partners for some business elements
By Linda Fox | February 21, 2020
Accor highlights big plans for loyalty partners as it announces full-year results for 2019. Read More
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News / Technology
Sabre partners with Accor to develop property management and reservations platform
By Linda Fox | January 23, 2020
Sabre is working with Accor on the development of what the distribution company is calling a “full-service property management capability.” Read More
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News / Distribution
Accor gets access to Alibaba customers via distribution and loyalty deal
By Linda Fox | November 11, 2019
The agreement aims to develop “digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. Read More
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Interview / Online
Sounding Off: Reality checks for brand loyalty
By PhocusWire | November 8, 2019
Apple has got to be one of the best examples of the modern brand loyalty concept, but what came first: product or brand? Read More
 alt="Brand Business - Steven Taylor of Accor Hotels"  title="Brand Business - Steven Taylor of Accor Hotels"
Interview / Distribution
Brand Business - Steven Taylor of Accor Hotels
By Linda Fox | November 7, 2019
The hotel giant's chief marketing officer discusses the major shifts in the marketing discipline, the Billboard Effect and learning from the famous Dove campaign. Read More
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News / Distribution
The Phocuswright Conference 2019 preview - Hospitality in a perfect storm
By PhocusWire | October 18, 2019
Anyone - hotels, private accommodation, system providers - who thought the hospitality sector was immune from fundamental change should think again. Read More
 alt="Accor and Expedia believe there's a path to save the hotel-OTA relationship"  title="Accor and Expedia believe there's a path to save the hotel-OTA relationship"
News / Online
Accor and Expedia believe there's a path to save the hotel-OTA relationship
By Marissa Trew - WebInTravel | October 16, 2019
The hotel-online travel agency relationship has always been a tricky one. The two are co-dependent and must care for each other, but not too much. Read More