trivago N.V.


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WEBINAR ALERT! How well are independent hoteliers adapting to the digital age?
By Kevin May | December 19, 2018
Phocuswright and trivago present key findings from the Independent Lodging Study 2018.  In 2018 independent hotels are performing better in the online environment — but challenges remain. Read More
News | Distribution
Metasearch can survive and thrive (with some tweaks along the way)
Metasearch can survive and thrive (with some tweaks along the way)
By PhocusWire | October 31, 2018
We now admit to starting our theme month in October pondering how much discussion there was to be had around metasearch in travel. Read More
News | Online
The good - and bad - of Trivago's hotel metasearch model
The good - and bad - of Trivago's hotel metasearch model
By Jacopo Rita - Bookassist | October 31, 2018
According to recent industry buzz and rumors, Trivago has seen better times. Hardly a month (or even a week!) goes past by without an article or press release highlighting even more trouble for the... Read More
Opinion | Online
It's the end of the hotel metasearch model as we know it
It's the end of the hotel metasearch model as we know it
By Max Starkov - HEBS Digital | October 30, 2018
The very promise to compare rates on hundreds of sites for the same hotel is what makes hotel metasearch inherently flawed. Read More
Opinion | Online
Trivago Q3 earnings 2018
Reduced advertising spend succeeds in returning Trivago to profitability
By Mitra Sorrells | October 24, 2018
After four quarters that CEO Rolf Schrömgens describes as “quite a challenge,” hotel metasearch platform Trivago posted a dramatic turnaround in the third quarter of 2018.  Read More
News | Online
Startups part 1 investors' perspective
Surveying the travel startup landscape, part 1: The investors’ perspective
By Mitra Sorrells | August 7, 2018
This month we're digging into the topic of startups, aiming to understand the challenges and opportunities from the perspective of various players in the field, beginning with insights from venture... Read More
News | Startups
trivago-earnings-2018
Trivago moves to reduce advertising spend as losses mount
By Linda Fox | July 25, 2018
Trivago reports losses for the second quarter of 2018 as it reins in advertising spend. Read More
News | Online
OTA Insight parity tool and report
OTA Insight launches new parity tool for revenue management
By Mitra Sorrells | June 19, 2018
Hoteliers have a new tool to help them analyze and optimize distribution costs.   Read More
News | Distribution
Booking.com SimilarWeb report
Booking.com leads in online traffic with market-customized strategies
By Mitra Sorrells | June 4, 2018
Booking.com is the most visited travel website in the world according to SimilarWeb, with an average of more than 420 million visit per month in the last six months. Read More
News | Distribution
How organic search is becoming ineffective for hotels on Google
How organic search is becoming ineffective for hotels on Google
By Kevin May | May 23, 2018
Most conversations that involve digital marketing and the efforts of hotels and online travel agencies to gain exposure usually revolve around advertising. Read More
News | Online
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Trivago buys AI startup TripHappy to improve personalized search
By Jill Menze | May 10, 2018
In a bid to expand its personalized offerings for consumers, German hotel metasearch platform Trivago has acquired artificial intelligence startup TripHappy. Read More
News | Online
It's the end of search as we know it (and I feel fine)
It's the end of search as we know it (and I feel fine)
By Simone Puorto | May 10, 2018
Over the years, online hotel bookings have increased dramatically: according to Statista, last year the market value for hotel reservation made on the web was over 42 billion in the US alone. However, Read More
News | Distribution
Trivago buys TripHappy to further boost hotel search experience
Trivago buys TripHappy to further boost hotel search experience
By Linda Fox | May 9, 2018
Trivago has made its second acquisition in less than a year with US-based TripHappy, with no terms of the deal disclosed. The startup helps travellers figure out where to stay that might best suit Read More
News | Distribution
Dissecting the dark world of travel search engines, hotels and online agencies
Dissecting the dark world of travel search engines, hotels and online agencies
By Pablo Delgado - Mirai | May 3, 2018
We have always defended the notion that the value online travel agencies have is to provide visibility to hotels and help them generate new sales, sales that otherwise would be impossible to access. Read More
Opinion | Distribution
Trivago - referrals up, revenues stable, income and share price down
Trivago - referrals up, revenues stable, income and share price down
By Martin Cowen | April 26, 2018
Trivago's performance in the first three months of the year is a mixed bag of metrics, and despite attempts to paint a positive picture, the market was unimpressed and its share price fell to an all-t Read More
News | Distribution