Southwest Airlines Co.


United Airlines grapples with communications strategy with this weekend's reservations systems and website cutovers
United Airlines grapples with communications strategy with this weekend's reservations systems and website cutovers
By Dennis Schaal | March 1, 2012
This weekend will be a momentous one for the merged United and Continental airlines, HP and Travelport, but the airline's customers may not yet be fully aware of the extent of the changes and the... Read More
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Southwest Airlines decision on Sabre or Amadeus for reservations system? Goes for extension with Sabre
Southwest Airlines decision on Sabre or Amadeus for reservations system? Goes for extension with Sabre
By Dennis Schaal | February 23, 2012
Southwest Airlines renewed for several years its contract to have Sabre provide some of the airline's reservations system services. Read More
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Expedia goes direct to Southwest Airlines for some Egencia client functionality
Expedia goes direct to Southwest Airlines for some Egencia client functionality
By Dennis Schaal | February 14, 2012
Expedia's Egencia corporate travel unit "bypasses the traditional GDS channel" to get enhanced features and functionality from Southwest Airlines, the carrier says. Read More
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Google who? Expedia largest traffic source for Priceline
Google who? Expedia largest traffic source for Priceline
By Dennis Schaal | February 6, 2012
Break up Expedia -- it may wield too much power over Priceline's fate. Read More
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Gilliland: Sabre thinking of IPO -- eventually
Gilliland: Sabre thinking of IPO -- eventually
By Dennis Schaal | November 2, 2011
Sabre CEO Sam Gilliland is openly talking about the company "going out into the public markets eventually." Read More
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Southwest on AirTran code share, Groupon discounts, TripIt and Traxo
Southwest on AirTran code share, Groupon discounts, TripIt and Traxo
By Dennis Schaal | October 21, 2011
After delaying a decision on a new reservations system a few months ago, Southwest Airlines says it is now hard at work building a code-share capability to use with merger partner AirTran Airways. Read More
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Traxo and AwardWallet urge travelers to get Southwest back on track
Traxo and AwardWallet urge travelers to get Southwest back on track
By Dennis Schaal | October 13, 2011
Two loyalty program tracking sites, Traxo and AwardWallet, are urging travelers to contact Southwest Airlines to reverse its no-tracking policy. Read More
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Southwest delays reservation system decision -- Is there a method to the madness?
By Timothy O'Neil-Dunne | July 15, 2011
With an integration of recently acquired AirTran on the agenda, Southwest Airlines has decided to delay a decison on selecting a new reservation system provider. Read More
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Distribution questions loom following US approval of Southwest-AirTran merger
Distribution questions loom following US approval of Southwest-AirTran merger
By Dennis Schaal | April 27, 2011
What will happen to AirTran distribution on online travel agency websites once its merger and integration with Southwest Airlines gets under way in earnest? Read More
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Southwest Airlines officially adds TripAdvisor reviews and stealthily debuts inspiration pages
Southwest Airlines officially adds TripAdvisor reviews and stealthily debuts inspiration pages
By Dennis Schaal | February 16, 2011
Southwest Airlines announced improvements to its hotel pages, adding TripAdvisor ratings and reviews, and stealthily carried out a soft launch of the Southwest Getaway Finder, a themed search for... Read More
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Open Allies for Airfare Transparency clearly opposes direct-connect
Open Allies for Airfare Transparency clearly opposes direct-connect
By Dennis Schaal | January 20, 2011
Open Allies for AirFare Transparency made its debut with a website, extensive roster of founding members, a whitepaper and a call for major airlines to abandon any direct-connect plans they may have. Read More
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Southwest considering Sabre or Amadeus for new reservations system
By Dennis Schaal | December 16, 2010
Southwest Airlines is actively considering a switch to a new internal reservations system and has narrowed its choices of vendors to Sabre and Amadeus. Read More
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Southwest Airlines, Rearden Commerce focus on their million
By Dennis Schaal | December 1, 2010
In their own ways, both Southwest Airlines and Rearden Commerce had the one million mark in their sights. Read More
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Southwest ties into Travelport API for live availability
By Dennis Schaal | November 3, 2010
Offline agencies booking through the new Travelport Universal API will get Southwest live availability and last seat inventory because the airline is connecting to the API as part of an expanded... Read More
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Southwest sends legal warning to TripIt, which complies
Southwest sends legal warning to TripIt, which complies
By Dennis Schaal | October 21, 2010
Users of TripIt's premium service can no longer use TripIt Pro to track their Southwest Rapid Rewards after the airline sent a cease and desist letter to the itinerary management service. Read More
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