OTA Insight

News / Technology

OTA Insight: Hotels could piggyback off rentals' demand data

By Linda Fox | April 13, 2023

OTA Insight has delved into its data to find that hotel revenue managers can pick up early demand signals by looking at what’s happening in the rentals market. Read More

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News / Technology

Can we hardwire happiness into hospitality tech?

By Linda Fox | March 29, 2023

Hotels are providing the opposite of hospitality with long queues, paperwork, poor Wi-Fi and disconnected systems, according to Lennert de Jong, president for hospitality at Planet. Read More

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News / Startups

Are travel companies more willing to work with startups?

By Linda Fox | March 14, 2023

Investors believe there has been positive change since before the pandemic with travel supply companies such as hotels and airlines now much more receptive to working with startups. Read More

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News / Technology

OTA Insight unveils platform with hotel and vacation rental data

By Kathryn Walson | March 6, 2023

With the addition of STR data, the Rate Insight+ platform gives hoteliers a complete picture of their competitive landscape and enables them to improve pricing decisions, according to OTA Insight. Read More

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From Our Partners / Distribution

How to execute a commercial strategy, break down silos and increase efficiency with the new Overview

By Nadine Böttcher - OTA Insight | June 13, 2022

OTA Insight's new platform puts a hotel's key metrics in one place. Read More

News / Technology

OTA Insight acquires hotel revenue management tech company Kriya RevGen

By Jill Menze | April 14, 2022

OTA Insight and Kriya RevGen will form a business intelligence solution that delivers tailored insights for both hotel-level users and multi-property users. Read More

News / Startups

Tracking travel startup investment trends in 2021

By Linda Fox | December 15, 2021

Standout sectors attracting investment in 2021 include alternative accommodation and ground transportation while tours and activities, corporate travel and hotel tech startups are also getting some... Read More

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News / Online

OTA Insight raises $80M Series B funding for expansion

By Mitra Sorrells | November 18, 2021

The company currently serves more than 55,000 properties in 185 countries and says it will use the funding for product innovation and global expansion. Read More

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From Our Partners / Distribution

Discover how to track worldwide recovery and spot early signs of demand

By Nadine Böttcher - OTA insight | September 22, 2021

Despite hoteliers across the globe eager to capitalize on recovery efforts, strategic decision-making is more difficult in a post-pandemic world than ever before. Read More

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Opinion / Online

How hotels can use top-of-funnel data to capture recovering demand

By Gino Engels - OTA Insight | November 10, 2020

To gain more visibility into future demand, hoteliers are transitioning from using historical data to analyzing new, top‐of‐funnel data sets with deeper insights into traveler intent. Read More

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News / Online

Tripadvisor sees signs of recovery, reports positive EBITDA in Q3 2020

By Mitra Sorrells | November 5, 2020

Total revenue for the quarter was $151 million and adjusted EBITDA turned positive in Q3 to $15 million. Read More

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News / Online

Tripadvisor, OTA Insight partner to boost hotel data intelligence

By Mitra Sorrells | October 27, 2020

The partnership creates Tripadvisor's new Spotlight data solution, a subscription product launching along with a second subscription tool, Reputation Pro. Read More

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Opinion / Distribution

Millennials, attribute-based selling, "rogue" OTAs - what hospitality looks like in 2020

By Dave Collier - OTA Insight | December 13, 2019

In travel and hospitality, it’s tough to single out the most significant forecasts for next year, but these developments will be ones to watch in 2020. Read More

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News / Distribution

Marriott tightens reins on wholesale rates by tapping Expedia to manage distribution

By Mitra Sorrells | September 17, 2019

Expedia Group and Marriott International have signed an agreement that makes Expedia Group the single gateway and redistributor for Marriott wholesale inventory. Read More