Lighter Capital has handed location data platform Arrivalist a $2 million investment round.
The non-dilutive debt financing program is the fifth round of support that the U.S.-based company has received to-date from Lighter Capital.
Ten-year-old Arrivalist provides data and services to hotels, airports, tours, activities and attractions, resorts and entertainment centers.
The business intelligence platform is used by companies to understand tourism trends and analytics to build strategies for media campaigns, operations and destination development.
The company was created by Cree Lawson (In The Big Chair interview here) in 2012 following stints at Rough Guides and Travel Ad Network.
Companies on the roster include Tripadvisor, VisitFlorida and Sojern.